Search for dissertations about: "Pricing strategy"

Showing result 1 - 5 of 35 swedish dissertations containing the words Pricing strategy.

2. 1. Innovative pricing

   Author : Andreas Jonason; KTH; []
   Keywords : innovative pricing; experimentally organized economy; pricing; telecommunications; mobile internets. Strategy; electronic commerce;

   Abstract : .... READ MORE

4. 2. Pricing capability development and its antecedents

   Author : Linn Andersson; Institutet för Ekonomisk forskning; []
   Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Pricing capability; Value appropriation; Organizational capabilities; Managerial decision making; Governance structure; Pricing strategy;

   Abstract : Previous studies have convincingly argued that firms’ ability to efficiently utilize their resources is linked to the effectiveness of their routines and resources for pricing. The ability to appropriate value and achieve a more efficient resource utilization relative to competitors through routines and resources for pricing has been named pricing capability. READ MORE

5. 3. Pricing Capability and Its Strategic Dimensions

   Author : Niklas Lars Hallberg; Företagsekonomiska institutionen; []
   Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Resource-based view; Organizational capabilities; Appropriation factors; Strategic management; Pricing capability; Value appropriation;

   Abstract : The notion of pricing as being of vital importance to firms is supported by a long line of publications that outline recommendations on how price should be managed in order to maximize long-term profits. This implies that pricing, or firm level pricing capability, should constitute an important area of research in the field of strategic management, a field which has as its prime objective to develop explanations of firm performance. READ MORE

6. 4. Essays in empirical asset pricing

   Author : Johan Parmler; Handelshögskolan i Stockholm; []
   Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES;

   Abstract : Capital Asset Pricing Model (CAPM) is the most widely used model in asset pricing. This model evaluates the asset return in relation to the market return and the sensitivity of the security to the market. However, the evidence supporting the CAPM is mixed. READ MORE

7. 5. Pricing value and selling value : A view on individuals within organizations

   Author : Mario Kienzler; Christian Kowalkowski; Daniel Kindström; Risto Rajala; Linköpings universitet; []
   Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY;

   Abstract : At the heart of long-term success lies firms’ ability to provide customers with products and services that enable customer value creation and firms’ ability to capture value in the form of profits. To this effect, managers and salespeople have an impact on a firm’s value creation and value capture ability through their pricing and selling behavior and decisions. READ MORE