Search for dissertations about: "airlines dissertation"

Found 4 swedish dissertations containing the words airlines dissertation.

  1. 1. Service in the Airlines : Customer or Competition Oriented?

    Author : Henrik Malver; Colin Armistead; Stockholms universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Organizational culture; service encounter; uneven service; embedded service; destructive knowledge; semiotics; Business studies; Företagsekonomi; Business Administration; företagsekonomi;

    Abstract : This dissertation has two objectives. The first objective is to study an airline's organizational culture and its impact on the provision of service through a semiotic perspective, focusing on competence development, image, and the quality of service provided. READ MORE

  2. 2. Politicizing crisis communication via social media : A contextual understanding of organizational crises in China

    Author : Hui Zhao; Institutionen för strategisk kommunikation; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; strategic communication; crisis communication; Politics; social media; context; organizational crisis; China;

    Abstract : This dissertation aims to increase the knowledge about how societal contexts shape the social construction of crises in Chinese social media. It consists of four articles to advance current crisis communication research theoretically and empirically. READ MORE

  3. 3. The Impact of Loyalty Programs on Customer Loyalty: Multiple Case Studies on Business to Business (B2B) Loyalty Programs in the Air Cargo Market

    Author : Muneer Jahwash; Esmail Salehi-Sangari; Mana Farshid; Nidal Dwaikat; Aristeidis Theotokis; Luleå tekniska universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; customer loyalty; loyalty programs; airline cargo; factors that enhance loyalty; challenges of loyalty programs; benefits of loyalty programs; Industrial Marketing; Industriell marknadsföring;

    Abstract : Air cargo plays a crucial role in air transport and the globalized economy; this study investigates airline cargo's current practices and marketing tools that enhance customer loyalty. There is an obvious lack of literature on the key drivers of customer loyalty and loyalty programs in the domain of air cargo. READ MORE

  4. 4. An employeeship model and its relation to psychological climate : A study of congruence in the behavior of leaders and followers

    Author : Johan Bertlett; Institutionen för psykologi; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; employeeship; leadership; leader-follower behavior; work relationships; ELR Model; employee behavior; psychological climate;

    Abstract : This doctoral dissertation was driven by an inspiration to study how employees behave toward each other from an interactive perspective where all members of an organization are considered active contributors. Employeeship holds this perspective and acknowledges the importance of productive relationships. READ MORE