Search for dissertations about: "consultancy"

Showing result 1 - 5 of 26 swedish dissertations containing the word consultancy.

  1. 1. Legitimacy for Sale : Constructing a Market for PR Consultancy

    Author : Anna Tyllström; Linda Wedlin; Nils Brunsson; Lars Strannegård; Roy Suddaby; Klaus Weber; Uppsala universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; PR consultancy; Legitimization; Legitimation; Social Construction of Markets; Public Opinion; Organization Theory; Market Categorization; Business Studies; Företagsekonomi;

    Abstract : Categories are semantic objects that create order in markets. By categorization, market actors and products become comparable and understandable to various audiences. READ MORE

  2. 2. Transfer of technical training know-how : a study of consultancy services in aid practice

    Author : Sigurd Johansson; Umeå universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; transfer; training know-how; technology transfer; aid; consultancy services; participatory case study; hydro power;

    Abstract : In this thesis an aid financed attempt to transfer technical training know- how in the form of consultancy support is described and analysed. Between 1992 and 1996 Swedish consultants acted as advisers during the establishment phase of the Aswan training centre. READ MORE

  3. 3. The purchasing of technical consultancy services : a case study of buyer-seller relationships

    Author : Peter Lageson; Luleå tekniska universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Industriell marknadsföring; Industrial Marketing;

    Abstract : This thesis focuses on how a corporation's purchasing of technical consultancy services can be described. The research problem is formulated in the light of the changing role of marketing and the shift from a transactional to a more relational approach. READ MORE

  4. 4. Setting the Marketing Scene: Reality Production in Everyday Marketing Work

    Author : Peter Svensson; Företagsekonomiska institutionen; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Consultancy work; Advertising work; Discourse; Marketing work; Social constructionism; Market study; Marknadsanalys;

    Abstract : The aim of this thesis is to offer a contribution to the understanding of marketing work. In orthodox, mainstream marketing management literature, the work of marketing is commonly depicted as a fairly straightforward practice, technical in character, neutral in terms of social values and ideologies, operating within an objective and pre-given world. READ MORE

  5. 5. Knowledge networking : structure and performance in networks of practice

    Author : Robin Teigland; Handelshögskolan i Stockholm; []
    Keywords : ;

    Abstract : .... READ MORE