Search for dissertations about: "consumer history"
Showing result 1 - 5 of 30 swedish dissertations containing the words consumer history.
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1. Regulating a Controversy : Inside Stakeholder Strategies and Regime Transition in the Self-Regulation of Swedish Advertising 1950–1971
Abstract : This thesis concerns the development of the self-regulation of advertising in Sweden from 1950 until 1971. Self-regulation was initiated in the 1930s due to a business desire to regulate fair competition in marketing, and while it initially was a minor operation, the 1950s and 1960s were characterized by extensive development. READ MORE
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2. Dress Matters : Clothes and Social Order in Tallinn, 1600-1700
Abstract : This dissertation explores the relationship of clothes and social order in early modern Europe. The period has often been characterised as inert and immobile, with especially middling and poorer people living in a sartorially drab world, but a number of historians have demonstrated that it was also a period of profound material change, with consumer demand, democratisation of fashion and global trade engendering cosmopolitan sensibilities earlier than thought. READ MORE
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3. Stoutwear and the Discourses of Disorder : Constructing the Fat, Female Body in American Fashion in the Age of Standardization, 1915-1930
Abstract : This dissertation examines how fashion media discourses created the conditions through which the fat, female body was both known and constructed within the context of the early large-size garment industry in the United States, or what between the years 1915 and 1930 was known as “stoutwear.” Drawing on a wide array of media sources, including women’s and fashion magazines, trade journals, catalogs and style guides, and employing Michel Foucault’s archaeological method, the dissertation examines the productive nature of fashion discourse in the construction and constitution of the fleshy body, or how the discourses of stoutwear brought order to the disorderly, fat, female body. READ MORE
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4. The workings of co-operation : A comparative study of consumer co-operative organisation in Britain and Sweden, 1860-1970
Abstract : This thesis explores the workings of co-operation. It proceeds by way of a two-case comparative study, where the units of comparison are local consumer co-operatives: the Newcastle upon Tyne Co-operative Society Ltd., situated in the north-east of England, and Konsumentföreningen Solidar in Malmö, in the south-west of Sweden. READ MORE
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5. Making Reindeer : The Negotiation of an Arctic Animal in Modern Swedish Sápmi, 1920-2020
Abstract : The Arctic has long been perceived as a static, timeless place of shielded wilderness. This perception extended to the reindeer as both part of the Arctic environment and of traditional Indigenous livelihoods. READ MORE