Search for dissertations about: "e consumer"

Showing result 1 - 5 of 213 swedish dissertations containing the words e consumer.

  2. 1. Place-of-Origin Effects on Brand Equity : Explicating the evaluative pertinence of product categories and association strength

    Author : Mikael Andéhn; Fredrik Nordin; Per-Olof Berg; Mats E. Nilsson; Leif E. Hem; Stockholms universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Country-of-origin; Association Strength; Product Category; Brand Equity; Place; Business Administration; företagsekonomi;

    Abstract : The country-of-origin effect - the alteration of judgment derived from an association to a place, is a much studied phenomenon with great potential implications for brand management and international marketing. However, in light of criticism towards the lack of conceptual development the extant literature, the relevance of the effect has been brought into question. READ MORE

  4. 2. Exploring patterns of empirical networks

    Author : Luis E C Rocha; Petter Holme; Kimmo Kaski; Umeå universitet; []
    Keywords : NATURVETENSKAP; NATURAL SCIENCES; SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; MEDICIN OCH HÄLSOVETENSKAP; MEDICAL AND HEALTH SCIENCES; NATURVETENSKAP; NATURAL SCIENCES; complex systems; complex networks; network analysis; empirical networks; air transportation; consumer complaints; information technology; sexual contacts; epidemics; vaccination; Statistical physics; Statistisk fysik; Computational physics; Beräkningsfysik; Technology and social change; Teknik och social förändring; Epidemiology; Epidemiologi; Information technology; Informationsteknik; fysik; Physics; Statistics; statistik; Epidemiology; epidemiologi; Economics; nationalekonomi;

    Abstract : We are constantly struggling to understand how nature works, trying to identify recurrent events and looking for analogies and relations between objects or individuals. Knowing patterns of behavior is powerful and fundamental for survival of any species. READ MORE

  5. 3. Paradoxical consumer enjoyment : A cultural perspective on cigarette consumption

    Author : Anna Felicia Ehnhage; Jacob Östberg; Carl Cederström; Andreas Chatzidakis; Stockholms universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Paradoxical enjoyment; cigarette consumption; consumer culture theory; consumer enjoyment; pleasure; psychoanalytically informed theories; Business Administration; företagsekonomi;

    Abstract : In a time when health is seen as an important personal achievement, it is difficult to understand why people consume cigarettes. The explanations for cigarette consumption tend to be one-sided and the most common explanation are addiction and compulsive personality. READ MORE

  6. 4. Self-service Last Mile Delivery : E-consumer perspective on service renovation

    Author : Yulia Vakulenko; Förpackningslogistik; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; self-service technology; e-commerce; last mile delivery; consumer; service renovation;

    Abstract : The continuous growth of e-retail in the B2C sector has been generating new recordsin revenues for several years. This has led to diversification of the marketinteractions and actors that are involved and impacted by the respective operationsand trends. READ MORE

  7. 5. Phenotypic Processes Triggered by Biological Invasions

    Author : Philipp E Hirsch; Richard Svanbäck; Skúli Skúlason; Uppsala universitet; []
    Keywords : NATURVETENSKAP; NATURAL SCIENCES; Resource polymorphism; phenotypic plasticity; phenotypic divergence; anti-predator responses; Perca fluviatilis; Rutilus rutilus; Dreissena polymorpha; Biology with specialization in Limnology; Biologi med inriktning mot limnologi;

    Abstract : Individuals within a single population can vary widely in their phenotype e.g. in their body shape. These differences are an important source of biodiversity and they can precede evolutionary divergence within a population. READ MORE