Search for dissertations about: "image-construction"

Found 2 swedish dissertations containing the word image-construction.

  2. 1. Retailing Retold: Unfolding the Process of Image Construction in Everyday Practice

    Author : Cecilia Cassinger; Företagsekonomiska institutionen; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Space; Retail Image; Storytelling; Internationalisation; Consumption;

    Abstract : Retailing Retold offers an alternative approach to the analysis of how international retail images are translated across national boundaries. The approach extends the view on image in previous research as an instrument for monitoring the effects of marketing strategies on consumers’ perceptions of the retailer. READ MORE

  4. 2. Born Digital : Writing Poetry in the Age of New Media

    Author : Maria Engberg; Rolf Lundén; Danuta Fjellestad; Jay Bolter; Brian McHale; Uppsala universitet; []
    Keywords : HUMANIORA; HUMANITIES; English language; digital poetry; digital literature; literary materiality; spatiotemporality; poemevent; cinematographic poems; visual noise poems; Engelska; English; engelska;

    Abstract : This study investigates Anglophone digital poems, created with and disseminated through digital computer media, for their visual, kinetic, and textual practices. I seek to articulate an analytic method grounded in close readings of selected poems. READ MORE