Search for dissertations about: "means end chain theory"
Showing result 1 - 5 of 6 swedish dissertations containing the words means end chain theory.
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1. Investigating Consumer Perceptions by applying the Extended Association Pattern Technique : A Study on Wooden Multistory Houses
Abstract : During the past years, the usage of wood as construction material in multistory applications has increased. In Germany and Sweden, various activities have been, and are about to be performed, to accentuate and improve the position of wooden multistory houses. READ MORE
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2. Real Estate Development : A Customer Perspective
Abstract : This doctoral thesis ‘Real Estate Development: a Customer Perspective’, mainly concerns questions that are related to why consumers make a choice and what they are looking for. The first part of this thesis is the result of the research project ‘Models for the Construction Sector’ (MoPo) and the second part is the result of a collaborative project between KTH Royal Institute of Technology, the Construction Sector Innovation Centre (BIC), five private companies[1] and four municipalities in Stockholm County. READ MORE
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3. The Industrial TransformationTowards the Circular Economy : Dynamics, Drivers and Constraints
Abstract : The notion of the circular economy has recently been posited as a vital strategy to mitigate climate change. At the industrial level, the circular economy envisions socio-industrial transformation to closed-loop material systems. READ MORE
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4. On Massive MIMO Base Stations with Low-End Hardware
Abstract : Massive MIMO (Multiple-Input Multiple-Output) base stations have proven, both in theory and in practice, to possess many of the qualities that future wireless communication systems will require. They can provide equally high data rates throughout their coverage area and can concurrently serve multiple low-end handsets without requiring wider spectrum, denser base station deployment or significantly more power than current base stations. READ MORE
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5. Digital Marketing Strategy : B2B and Stakeholders Communication
Abstract : Since digital media entered the business domain, many different tools and platforms have transformed the nature of business communications. This transformation has not been easy, since the journey has been accompanied by challenges from the marketers’ side against the adoption of the new platforms into the firm’s communication channels. READ MORE