Search for dissertations about: "online content"

Showing result 1 - 5 of 173 swedish dissertations containing the words online content.

2. 1. Far right, right here : interconnections of discourse, platforms, and users in the digital mainstream

   Author : Mathilda Åkerlund; Simon Lindgren; Samuel Merrill; Jessie Daniels; Umeå universitet; []
   Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; far-right discourse; radical right; Sweden; internet; social media; online platforms; user-generated content; influential users; mixed methods; critical discourse analysis; CDA; radikalhögerdiskurser; radiklhögern; Sverige; internet; sociala medier; digitala plattformar; användar-genererat innehåll; inflytande; kombinerade metoder; kritisk diskursanalys; CDA; Sociology; sociologi;

   Abstract : Background: This thesis explores the far right online beyond the study of political parties and extremist far-right sites and content. Specifically, it focuses on the proliferation of far-right discourse among ‘ordinary’ internet users in mainstream digital settings. READ MORE

4. 2. Online brand relationship building : Asia pacific perspectives

   Author : Peter Steyn; Victoria L. Crittenden; Luleå tekniska universitet; []
   Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Online Brand Communications; Consumer Empowerment; Information Technology; Online Brand Relationship Building; Consumer Generated Content; Internet; Bloggers; Industriell marknadsföring; Industrial Marketing;

   Abstract : Information technology is empowering consumers through the availability of information, interactivity of online communication tools, and the connectivity with others. The newly empowered consumer is a co-creator of brand communications and is rapidly developing a sense of co-ownership in brands. READ MORE

5. 3. Ageism in the Media : Online Representations of Older People

   Author : Wenqian Xu; Annika Taghizadeh Larsson; Lars-Christer Hydén; Andreas Motel; Alexander Peine; Linköpings universitet; []
   Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Ageism; Power relations; Representations of older people; Third age; Social media logic; Ålderism; Maktrelationer; Representationer av äldre; Tredje åldern; Social medialogik;

   Abstract : Ageism is a social problem that has harmful effects on the wellbeing of older people and needs to be tackled. It is pervasive and evident in the media (e.g., films, television, print and social media). READ MORE

6. 4. Online news behavior

   Author : Adam Åbonde Garke; Handelshögskolan i Stockholm; []
   Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES;

   Abstract : Technological developments in the last decades have fundamentally transformed the news industry and the way citizens interact with media. Personal computers and smartphones abound, and internet has become the most common way citizens access news. READ MORE

7. 5. Automated Text Analysis of Online Content in Marketing : Dictionray-Based Methods and Artificial Intelligence

   Author : Christine Pitt; Esmail Salehi-Sangari; Julie Tinson; KTH; []
   Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Automated text analysis; content analysis; artificial intelligence-based tools; dictionary-based tools; marketing focus activity ies ; creation; experience; Automatiserad textanalys; innehållsanalys; artificiella intelligens-baserade verktyg; ordbok-baserade verktyg; marknadsfokusaktivitet er ; skapande; erfarenhet; Industriell ekonomi och organisation; Industrial Economics and Management;

   Abstract : Far more than products or services, words are the most fundamental element in the exchanges between sellers and buyers. Understanding the words that constitute the text that is created when sellers and buyers interact with each other is therefore critical for marketing decision makers. READ MORE