Search for dissertations about: "organizational commitment dissertation"

Showing result 1 - 5 of 14 swedish dissertations containing the words organizational commitment dissertation.

  1. 1. Public sector branding : an internal brand management perspective

    Author : Ulrika Leijerholt; Peter Hultén; Galina Biedenbach; Lars Erling Olsen; Umeå universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; public sector branding; internal brand management; internal branding; organizational branding; brand commitment; brand architecture; internal communication; organizational practices; public service motivation; företagsekonomi; Business Studies; marketing; marknadsföring;

    Abstract : The increased use of branding within the public sector signifies an important area for academic research that currently lacks theory and empirical evidence; public sector branding. Extant literature paints a scattered picture. On one hand, some branding principles appear to be equally relevant in the public sector as they are in the private sphere. READ MORE

  2. 2. Value creation and loyalty in exchange relationships : a dynamic perspective

    Author : Claes Gunnarsson; Claes Hultman; Lars Hallén; Jörgen Elbe; Örebro universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Marketing; Industrial marketing; Value creation; Shortfall; Loyalty; Business relationship; Trust; Commitment; Customer satisfaction.; SOCIAL SCIENCES; SAMHÄLLSVETENSKAP; Business studies; Företagsekonomi; Business Studies; Företagsekonomi;

    Abstract : This marketing dissertation focuses on the troublesome aspects of value creation in dynamic business relations including in relation to internal and external customers. The research field points out that relationship-mediated value creation emerges in various forms of organizational arrangements, inter-organizational settings, service systems and networks. READ MORE

  3. 3. Responding to Terrorist Attacks on Rail Bound Traffic : Challenges for Inter-organizational Collaboration

    Author : Veronica Strandh; Jan Engberg; Helena Lindholm Schultz; Umeå universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; crisis management; terrorism; rail bound traffic; interorganizational collaboration; disaster medicine; scenario-based planning; preparedness; response; security;

    Abstract : Contemporary terrorism is becoming increasingly indiscriminate, and rail bound traffic appears to be vulnerable and at high risk for terrorist attacks. An attack targeting a train or subway system can have enormous implications, both in terms of human suffering and long-term societal consequences. READ MORE

  4. 4. User engagement in Living Labs : Issues and concerns

    Author : Abdolrasoul Habibipour; Anna Ståhlbröst; Diana Chronéer; John Sören Pettersson; Luleå tekniska universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; participatory design; user engagement; user engagement framework; user perspective; commitment; living lab; innovation; test; adoption; Information systems; Informationssystem;

    Abstract : User engagement and the participatory design approach are well-established in information systems research for many years, and several studies have investigated the challenges of user engagement in the innovation processes. The majority of these studies have discussed participatory design activities – specifically user engagement –in an organizational context. READ MORE

  5. 5. Addressing equality and diversity in the workplace through recruitment materials : an equality monitoring approach

    Author : Amanda J. Heath; Jens Agerström; Magnus Carlsson; Ishbel McWha-Hermann; Linnéuniversitetet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; equality monitoring; equality diversity inclusion; job advertisements; organizational attraction; ethnicity; recruitment; diversity management; Psychology; Psykologi;

    Abstract : Equality, diversity and inclusion (EDI) statements have been used as part of diversity management in human resources for some time and research suggests they are generally perceived positively and can increase organizational attraction in underrepresented groups, thus promoting diversity and inclusion. The main aim of this doctoral dissertation is to examine the effects of a particular diversity management practice called equality monitoring (EM) and investigate public perceptions of EM and effects on behaviour such as applications, intentions to pursue a job and organizational attraction. READ MORE