Search for dissertations about: "strategic fit"
Showing result 1 - 5 of 48 swedish dissertations containing the words strategic fit.
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1. Industrialised House-Building - Conceptual orientation and strategic perspectives
Abstract : Industrialised house-building has received increasing attention within both the construction industry and the scientific community during the last 15 years. However, industrialisation of house-building is not a new phenomenon, it has been applied to various extents throughout modern history, although the understanding and descriptions of it have developed over time. READ MORE
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2. Fit in to stand out : An experience perspective on value creation
Abstract : In order to grow and survive, a firm must create value with consumers in ways that both fit in with consumer demands and stand out from competitors. Focusing on and understanding consumer and firm assessments of value and creation of value has become a central scope in the contemporary strategic management and marketing literature for understanding and explaining firm survival and success. READ MORE
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3. International marketing program adaptation, strategic fit, and export performance : an empirical investigation
Abstract : The current trend toward globalization has created countless new business opportunities for companies. At the same time, however, it has facilitated participation by foreign competitors on all fronts. READ MORE
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4. Dancing Together Alone : Inconsistencies and Contradictions of Strategic Communication in Swedish Universities
Abstract : Organizations increasingly use communication as a strategic function to maneuver in a challenging, complex, and demanding social landscape. Based on assumptions of centralized control and planning, the strategic communication concept aims for coordination and consistency of communication. READ MORE
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5. Strategic Positioning of the Emerging Third-Party Logistics Providers
Abstract : The dissertation deals with the so-called Third-Party logistics Provider (TPLP) with the purpose of explaining strategic positions of the emerging TPLPs. The development of Third-Party Logistics (TPL) can be said to have occurred during the last 15 - 20 years and have created a new kind of service, i.e. READ MORE