Search for dissertations about: "thesis of business english"
Showing result 1 - 5 of 69 swedish dissertations containing the words thesis of business english.
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1. Language as a Leading Light to Business Cultural Insight : A Study on Expatriates' Intercultural Communication in Central and Eastern Europe
Abstract : Language competence is decisively important in international business and could increase efficacy, efficiency, sales and profits. Language is an underresearched area in business studies though language constitutes management and the managers building structures, processes, cultures and personalities being the most vital working tool to get things done and make them understandable. READ MORE
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2. Rhetorical business : A study of marketing work in the spirit of contradiction
Abstract : Marketing has traditionally been understood from the perspective of marketing management. This causes problems when we study marketing practices because the normative discourse of marketing management is not particularly useful for describing the day-to-day work of marketing practitioners. This calls for marketing research from new perspectives. READ MORE
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3. Industrialization of Services : Technology and Routinization in the 21st Century
Abstract : Sweden has a long tradition of process improvements, productivity increments, waste reduction in manufacturing, continuing a mode of industrialization that helped achieve prosperity. With growing urban centers, mechanization of agriculture, outsourcings by manufacturing and the public sector with subsequent acquisitions, large service firms have appeared in an ever-growing service sector. READ MORE
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4. Contract-theoretic analyses of consultants and trade unions
Abstract : Why can junior management consultants bill four-digit dollar amounts a day for working with corporations and industries where they have no experience? Why do blue-collar workers organise in industry-specific unions involved in collective wage bargaining, while white-collars organise according to educational or professional background, offering résumé proof-reading, or don’t unionise at all? The doctoral thesis Contract-Theoretic Analyses of Consultants and Trade Unions consists of three self-containing essays in Economics of Organisation. What Do Consultants Do? asks why firms pay large fees to outsiders in core activities like management. READ MORE
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5. Transactions in cyberspace : the continued use of Internet banking
Abstract : In the last decade, more and more service providers have realized the advantage of self-service technologies (SSTs), and, therefore, the number of SSTs has grown at an enormous rate. The infusion of SSTs is dramatically changing the nature of the service encounter because it allows (or forces) consumers to produce their own service encounters by interacting with machines rather than by interacting with a firm’s service personnel (Lee and Allaway, 2002). READ MORE