Search for dissertations about: "visual product characteristics"
Showing result 1 - 5 of 12 swedish dissertations containing the words visual product characteristics.
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1. Visual aesthetics in product development : A balance between commercial and creative imperatives
Abstract : The literature presents a number of advantages regarding companies’ strategic focus on product design, arguing that the dimension of visual aesthetics in products may help a company to create commercial success, e.g. through product differentiation and as a means of company brand recognition. READ MORE
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2. Remote assessment of intangible product experiences: A means to assist product development
Abstract : There is a need from industry to better understand how customers perceive products. To develop products without understanding subjective perceptions and experiences is to risk that products with low customer value are devel-oped. As a consequence product target groups may be missed and intended market success may not occur. READ MORE
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3. The Street Art World
Abstract : In recent years, street art has become embedded in popular culture and received growing attention from the art market and art institutions. Work by street artists has entered galleries, auction houses and museums, and some artists have been given the opportunity to create large-scale sanctioned public art projects. READ MORE
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4. Visual replenishment methods in the manufacturing industry and suggestion for a decision tool
Abstract : In almost all supply chains, materials need to be stored or buffered, implying that manufacturing companies need effective replenishment methods. However, this is challenging, since companies must balance inventory costs and customer service in complex and different situations. Therefore, it is important to choose replenishment methods carefully. READ MORE
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5. Product design preferences in the USA, South Korea and Germany
Abstract : Small and medium-sized enterprises (SMEs) are essential for the economy in many countries, given that the majority of companies often are SMEs. The use of modern information and communication technologies provides opportunities for SMEs to act on a global market. READ MORE