Environmental Perspectives on Marketing of Freight Transports - The Intermodal Road-Rail Case

University dissertation from BAS Publishing

Author: Catrin Lammgård; Göteborgs Universitet.; University Of Gothenburg.; [2007]

Keywords: SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Företagsekonomi; Business studies; freight; transportation; transport market segmentation; green purchasing; sustainable logistics; shippers´ buying behavior; environmental management; green marketing;

Abstract:

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