Search for dissertations about: "Business Studies"

Showing result 21 - 25 of 2578 swedish dissertations containing the words Business Studies.

  2. 21. Growth intentions and communicative practices : Strategic entrepreneurship in business development

    Author : Pia Ulvenblad; Åsa Lindholm-Dahlstrand; Lars Bengtsson; Anders W Johansson; Högskolan i Halmstad; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Strategic entrepreneurship; communication; growth intention; Business studies; Företagsekonomi; communicative practice; communication strategy; growth intention; strategic entrepreneurship; Growth;

    Abstract : This thesis focuses on the “will and skill” of individuals who take part in activities of running a business. The aspect of “will” is studied in terms of growth intentions and the aspect of “skill” is studied in terms of communicative practices. READ MORE

  4. 22. Brand building in the business-to-business context : The brand equity perspective

    Author : Galina Biedenbach; Maria Bengtsson; Peter Hultén; Joakim Wincent; George Christodoulides; Umeå universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Brand building; brand equity; brand management; business-to-business; customer experience; organizational buying behavior; professional services; rapport; role behavior; företagsekonomi; Business Studies;

    Abstract : The main purpose of this doctoral dissertation is to investigate factors affecting B2B brand building by applying the brand equity perspective in the professional services context. Three peer-reviewed and published articles and one book chapter examine different aspects related to the enhancement of brand equity and brand building in the B2B context. READ MORE

  5. 23. The Development of Swedish Business Journalism : Historical Roots of an Organisational Field

    Author : Maria Grafström; Kerstin Sahlin-Andersson; Lars Engwall; Stefan Jonsson; Royston Greenwood; Uppsala universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Business studies; institutional theory; organisational field; field emergence; institutional entrepreneurs; business journalism; business news; newspapers; Företagsekonomi;

    Abstract : Contemporary Swedish business journalism is an established organisational field with shared practice within and across organisations. Using a historical perspective, this dissertation investigates the early formation of this field and the formation of a shared meaning system for business journalism. READ MORE

  6. 24. Trust between entrepreneurs and external actors : Sensemaking in organising new business ventures

    Author : Leif Sanner; Uppsala universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Business studies; Företagsekonomi; Business studies; Företagsekonomi; Business Studies; företagsekonomi;

    Abstract : This thesis deals with trust for new business ventures. In the literature trust is seen as important for successful establishment of the new venture, but the issue has been neglected so far regarding indepth empirical studies covering the business start and the first few years. READ MORE

  7. 25. The Quest for Stability : A Network Approach to Business Relationship Endurance in Professional Services

    Author : Anna Löfmarck Vaghult; Peter Turnbull; Uppsala universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Business studies; professional services; network approach; business relationship endurance; Företagsekonomi; Business studies; Företagsekonomi; Business Studies; företagsekonomi;

    Abstract : Enduring business relationships have been frequently observed in the industrial setting. Models based on a network approach have explained why this could be a rationally efficient way to organise exchange between firms. READ MORE