Search for dissertations about: "Co-creation"

Showing result 16 - 20 of 99 swedish dissertations containing the word Co-creation.

2. 16. Sharing The Design Authorship Of Sustainability : Towards co-creation of sustainable transport systems and practices

   Author : Liridona Sopjani; Sofia Ritzén; Jenny Janhager Stier; Sampsa Hyysalo; KTH; []
   Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; HUMANIORA; HUMANITIES; TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; co-creation; design; sustainable transport systems; sustainable design; Machine Design; Maskinkonstruktion;

   Abstract : Any separation between technology and society can be claimed to be artificial. Technological material systems are intertwined with human everyday life practices and ways of living, values, and belief systems. When we design and develop new technological systems, we are also designing opportunities for new daily living practices to emerge. READ MORE

4. 17. A Value Co-Creation Perspective on Customer-Based Brand Equity Modelling for Tourism Destinations : A case from Sweden

   Author : Tatiana Chekalina; Matthias Fuchs; Maria Lexhagen; William C. Gartner; Mittuniversitetet; []
   Keywords : Destination branding; customer-based brand equity; value co-creation; value-in-use; Åre; linear structural equation modelling;

   Abstract : Tourism destinations all over the world increasingly embrace marketing and branding practices traditionally utilized by businesses. However, the literature on customer-based brand equity modelling and measurement for tourism destinations lacks the conceptual understanding of the complex relationships between tourists and the destination brand. READ MORE

5. 18. A value co-creation perspective on the customer-based brand equity model for tourism destinations

   Author : Tatiana Chekalina; Mittuniversitetet; []
   Keywords : tourism destination; destination branding; customer-based brand equity; value co-creation; structural equation modelling SEM ;

   Abstract : .... READ MORE

6. 19. Co-Creating Value : Reframing Interactions in Service Consumption

   Author : Anna Fyrberg Yngfalk; Sten Söderman; Per Skålén; Bino Catasús; Tore Strandvik; Stockholms universitet; []
   Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Value; interaction; service; co-creation; operant resources; consumption; företagsekonomi; Business Administration;

   Abstract : How producers and consumers interact in the market and integrate resources is fundamental for our understanding of how value and value creation develop in contemporary economy. Value co-creation in markets has gained renewed interest in marketing theory. READ MORE

7. 20. Value co-creating processes in international business relationships : three empirical studies of cooperation between Chinese customers  and Swedish suppliers

   Author : Nina Hasche; Claes Hultman; Jörgen Elbe; Björn Bjerke; Amjad Hadjikahni; Örebro universitet; []
   Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; value; co-creation; perceptions; interaction; co-operation; process; international business relationships; China; Business Studies; Företagsekonomi;

   Abstract : This thesis focuses on value co-creating processes in international business relationships, where customers and suppliers have different frames of reference that create a distance, often expressed in terms of uncertainty between the customer and the supplier. This tension between developing cooperative business relationships in order to co-create value versus handling uncertainty, misunderstandings and conflicts based on perceived distance, makes an interesting arena for exploring how the value co creating process is formed in international business relationships. READ MORE