Search for dissertations about: "Consumer perception"

Showing result 1 - 5 of 33 swedish dissertations containing the words Consumer perception.

  2. 1. Tactile Perception : Role of Friction and Texture

    Author : Lisa Skedung; Mark Rutland; Siegfried Derler; KTH; []
    Keywords : TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; NATURVETENSKAP; NATURAL SCIENCES; SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; NATURVETENSKAP; NATURAL SCIENCES; NATURVETENSKAP; NATURAL SCIENCES; human skin; tactile friction; finger friction; skin friction; skin tribology; biotribology; tactile perception; haptic perception; psychophysics; haptics; surface roughness; surface texture; contact area; nanostructure; model surfaces; surface wrinkling; printing paper; tissue paper; magnitude estimation; multidimensional scaling; tactile threshold; psychophysical relations; smoothness; coolness; coarseness; softness; force sensor; skin lipids; topical formulations; skin creams; taktil friktion; fingerfriktion; hudfriktion; hudtribologi; biotribologi; taktil perception; psykofysik; haptik; ytråhet; ytstruktur; ytveckning; nanostruktur; kontaktarea; modellytor; friktionskoefficient; kraftmätare; bestruket papper; obestruket papper; tryckpapper; mjukpapper; multidimensionell skalning; magnitud estimation; taktilt tröskelvärde; lenhet; mjukhet; svalhet; strävhet; hudlipider; topikala beredningar; hudkräm;

    Abstract : Tactile perception is considered an important contributor to the overall consumer experience of a product. However, what physical properties that create the specifics of tactile perception, are still not completely understood. READ MORE

  4. 2. Consumer Perception of Organic and Genetically Modified Foods : Health and Environmental Considerations

    Author : Maria Magnusson; Per-Olow Sjödén; Ulla-Kaisa Koivisto Hursti; Liisa Lähteenmäki; Uppsala universitet; []
    Keywords : MEDICIN OCH HÄLSOVETENSKAP; MEDICAL AND HEALTH SCIENCES; Caring sciences; consumer perceptions; organic foods; genetically modified foods; food choice; health; environmental concern; Vårdvetenskap; Caring sciences; Vårdvetenskap;

    Abstract : The aim was to study consumer attitudes to and perceptions of organic and genetically modified (GM) foods and factors influencing the purchase/non purchase of these two types of foods. Data were collected by two questionnaire surveys (random nation-wide samples of 2000 consumers, response rate 58% and 39% respectively) and one interview study (n=40). READ MORE

  5. 3. Consumer Contextual Learning : The Case of Fast Fashion Consumption

    Author : Emma Samsioe; Institutionen för tjänstevetenskap; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; learning; consumer learning; participation; context; group interviews; time perception; time work; shopping; fast shopping; newness; fast fashion; learning; consumer learning; participation; context; group interviews; time perception; time work; shopping; fast shopping; newness; fast fashion;

    Abstract : Consumers are dedicated and committed to figuring out ways and creating investigative activities to keep up with a fast-moving retail market. These ways and activities are in this study seen as learning activities, which focus on getting to know the marketplace. READ MORE

  6. 4. Is the medium the message? : The impact of digital media on the newspaper concept

    Author : Sara Leckner; Marko Turpeinen; Saara Taalas; KTH; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Newspaper publishing; newspaper industry; strategy; convergence; new media; digital media; electronic media; display technology; media technology; presentation-style; user interface; newspaper layout; reading behaviour; perception; newspaper consumption; consumer needs; Media and communication studies; Medie- och kommunikationsvetenskap;

    Abstract : The impact of digital (new) media has caused both challenges and threats to newspapers’ continuing existence as a profitable and influential mass medium. While this is not the first time in history that new media appear to be challenging the future of the newspaper medium, from one perspective digital media offer not only direct competition, or alternative ways to produce and deliver news, but also possibilities for convergence, for making new media part of the traditional newspaper, inducing whole new possibilities for publishing. READ MORE

  7. 5. Sensory Quality and Consumer Perception of Wheat Bread : Towards Sustainable Production and Consumption. Effects of Farming System, Year, Technology, Information and Values

    Author : Iwona Kihlberg; Einar Risvik; Lisbeth Johansson; Stefan Sahlstrøm; Uppsala universitet; []
    Keywords : LANTBRUKSVETENSKAPER; AGRICULTURAL SCIENCES; Domestic sciences; Product quality; Production quality; Sustainability; Organic farming; Wheat; Organic Food; Bread; Milling; Breadmaking; Sensory analysis; Consumers; Information; Values; Food acceptance; Hushållsvetenskap; Domestic science and nutrition; Hushålls- och kostvetenskap;

    Abstract : In order to study the effect of production systems aimed at sustainability on product quality and of sensory and non-sensory factors on product acceptance – the effect of farming system, year, milling and baking techniques on the sensory qualities of wheat bread as a model product was investigated using a descriptive test, and the effect of information and values on liking of bread using consumer tests.Whole wheat and white breads were baked with wheat grown in six lots in established conventional and organic farming systems in field trails, in two subsequent years for the white bread. READ MORE