Search for dissertations about: "Diction"

Showing result 1 - 5 of 9 swedish dissertations containing the word Diction.

  2. 1. Investigating the persuasive impact of online textual content : A narrative theory approach

    Author : Mario Cassar; Esmail Salehi-Sangari; Albert Caruana; Julie Guidry Moulard; Luleå tekniska universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Online textual reviews; UGC; PGC; Narrative Paradigm Theory; Persuasion; Storytelling Narrative force; Narrative believability; Diction; Leximancer; Industrial Marketing; Industriell marknadsföring;

    Abstract : Higher levels of competition in online channels and the resulting information overload among customers is becoming an issue of increasing concern among marketers who seek to provide persuasive content. Past research has revealed that storytelling is an effective tool to achieve persuasion. READ MORE

  4. 2. You Bet! : An Investigation of Market Positioning by Online Gambling Firms and Drivers of their Customers’ Gambling Intention

    Author : Jirka Konietzny; Esmail Salehi-Sangari; Albert Caruana; John B. Ford; Luleå tekniska universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; gambling; UTAUT; PLS-SEM; anticipated enjoyment; perceived fairness; DICTION; lexical analysis; hierarchical clustering; Industrial Marketing; Industriell marknadsföring;

    Abstract : Online gambling is a global multibillion dollar business that dwarfs all other forms of entertainment, and yet business and marketing research about it is scarce (Mizerski, 2013). The focus of gambling research has been on problem gamblers who ultimately represent a rather small, albeit important percentage of the gambling population. READ MORE

  5. 3. Poetic Diction and Poetic References in the Preludes of Plato’s Laws

    Author : Claudia Zichi; Grekiska (antik och bysantinsk); []
    Keywords : HUMANIORA; HUMANITIES; Plato; Laws; Poetry; Preludes;

    Abstract : This doctoral dissertation investigates how Plato elaborates and incorporates the works of the poets in the preludes to the laws. It is argued that the poetic style of the preludes represents a key element for the Athenian’s purpose of persuading the citizens of Magnesia to spontaneously abide to the new legislation that is being laid out. READ MORE

  6. 4. Data-Driven Interaction-Aware Behavior Prediction for Autonomous Vehicles

    Author : Theodor Westny; Erik Frisk; Björn Olofsson; Paolo Falcone; Linköpings universitet; []
    Keywords : TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY;

    Abstract : Future progress toward the realization of fully self-driving vehicles still re-quires human-level social compliance, arguably dependent on the ability to accurately forecast the behavior of surrounding road users. Due to the inter-connected nature of traffic participants, in which the actions of one agent can significantly influence the decisions of others, the development of behavior pre-diction methods is crucial for achieving resilient autonomous motion planning. READ MORE

  7. 5. Some aspects of style in twentieth-century English Bible translation : one-man versions of Mark and the Psalms

    Author : Pearl Sjölander; Umeå universitet; []
    Keywords : Bible; translation; style; Mark; Psalms; formal-equivalence; dynamic-equivalence; audience-orientrtion;

    Abstract : This is a study of the work of some seventy of the many hundreds of translators of the Bible, in whole or in part, into English during this century. Style, with particular emphasis on diction, is the major concern, though other aspects can be touched on at times, as well as methods of translation. READ MORE