Search for dissertations about: "Digital customer models"
Showing result 1 - 5 of 12 swedish dissertations containing the words Digital customer models.
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1. Digital model-driven retail supply chain management
Abstract : The purpose of this thesis is to increase the understanding of how matching of digital models of products and customers can be used to shift the performance frontier in retail supply chains. This thesis puts forward the matching of digital models as an operational practice used by retail supply chains. READ MORE
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2. Going digital : Business model innovation in omni-channel retailing
Abstract : Over the last ten years, digital technologies have had immense effect on the way we live and work, on organizational forms, and on industrial trends. These effects have not left retail industries and their various actors untouched, but have rather forced them to adapt to the changing environment. READ MORE
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3. A Relational View on Digital Servitization : Empirical Insights from Industrial Relationships
Abstract : Background and purpose: Digital technologies are enabling the transformation of manufacturing companies from being a product provider to a service provider, a trend that is referred to as ‘digital servitization’. Providers typically adopt a digital servitization strategy to differentiate themselves from competitors, create new revenue streams, and unlock new value creation opportunities for their industrial customers. READ MORE
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4. Data-driven decision support in digital retailing
Abstract : In the digital era and advent of artificial intelligence, digital retailing has emerged as a notable shift in commerce. It empowers e-tailers with data-driven insights and predictive models to navigate a variety of challenges, driving informed decision-making and strategic formulation. READ MORE
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5. Towards Digital Product-Service Platforms in Manufacturing Firms : Exploring Organizational and Managerial Aspects
Abstract : This thesis is positioned at the intersection of product and service development and enabling digital technologies in the context of incumbent manufacturing firms. When these concepts are blended together into digital product-service systems, value growth and business model innovation may be achieved. READ MORE