Search for dissertations about: "Elsie Margaretha Botha"
Found 1 swedish dissertation containing the words Elsie Margaretha Botha.
University dissertation from Stockholm : KTH Royal Institute of Technology
Abstract : The “connection generation” craves interaction with and connection to vast social networks through the sharing of information, photos, opinions, entertainment and news. This sharing comes in the form of electronic word-of-mouth or eWOM, and provides marketing and communication managers with an unparalleled opportunity to reach a large number of consumers quickly. READ MORE