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Showing result 1 - 5 of 9 swedish dissertations matching the above criteria.

  2. 1. Industrial buying behavior in the Middle East : a cross national study

    Author : Hossein Dadfar; Linköpings universitet; []
    Keywords : Industrial buying behavior; purchasing process for industrial capital goods; decision making; implementation; dimensions of buying behavior negotiation behavior; consulting marketing; Middle Eastern socio-cultural characteristics; tribalism; Islam; westernization; Iran; Syria; the United Arab Emirates; SOCIAL SCIENCES; SAMHÄLLSVETENSKAP;

    Abstract : This study tackles industrial buying behavior in a socio-cultural context. The main purpose is to explore the influence of socio-cultural forces on industrial buying behavior in the Middle Eastern selected countries: Iran, Syria and the United Arab Emirates. READ MORE

  4. 2. Marketing Progress and Buyer Behavior in the Middle East : A deep structure approach

    Author : Hossein Dadfar; Linköpings universitet; []
    Keywords : Deep structure; Middle -East Arabs; buyer behavior; buyer - seller relationship; Marketing progress; Arab s culture; SOCIAL SCIENCES; SAMHÄLLSVETENSKAP;

    Abstract : This report is an extension of deep structure "socio-cultural" approach ininternational marketing by:1- Developing methodological and conceptual tools for understanding socio-cultural characteristic of the Middle - East nations, example of Saudi Arabia; buyer behavior and buyer seller relationship.2- Interprating buyers actions, decision making process, imoressions ,etc. READ MORE

  5. 3. Enhancing SMEs competitive advantage by franchising

    Author : Ehsan Asgharian Bourkheili; Hossein Dadfar; Staffan Brege; Kayhan Tajedini; Linköpings universitet; []
    Keywords : ;

    Abstract : Although there is a large body of literature on franchising systems that are mainly produced from the franchisor's perspective, looking at franchising from the franchisee's point of view has remained largely uninvestigated. Creating and sustaining competitive advantage is the prerequisite for the franchisee's (as an SME) survival in today's competitive environment. READ MORE

  6. 4. Performance in Franchise Systems : The Franchisee Perspective

    Author : Ehsan Asgharian Bourkheili; Hossein Dadfar; Staffan Brege; Linköpings universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Franchising performance; franchisee’s perspective; entrepreneurship; holistic view.;

    Abstract : During the last decades, franchising as an organizational form has received a lot of attention from researchers and practitioners alike. While many studies have examined various aspects of franchising from the franchisor's perspective, little research has taken the franchisee’s perspective. READ MORE

  7. 5. Trust in Different Types of Organizational Relationships : A Social Capital Perspective

    Author : Sedigheh Sarah Ebadzadeh Semnani; Staffan Brege; Hossein Dadfar; Amjad Hadjikhani; Linköpings universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; SAMHÄLLSVETENSKAP; SOCIAL SCIENCES;

    Abstract : The purpose of this thesis is to expand the understanding about the concepts of trust and social capital, and to explore their role in achieving desired organizational outcomes. The research followed a multiple case study approach, focusing on Iranian service providers. READ MORE