Search for dissertations about: "Jan Fransoo"

Found 1 swedish dissertation containing the words Jan Fransoo.

2. 1. Empirical Essays on Retail Logistics and Customer Behavior

   Author : Christoph Baldauf; Olov Isaksson; Fredrik Eng Larsson; Jan Fransoo; Stockholms universitet; []
   Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; retail logistics; online retail; omnichannel retail; customer behavior; marketing-operations interface; Business Administration; företagsekonomi;

   Abstract : Retail logistics is responsible for making products available to end customers. Traditionally, this was facilitated through a network of brick and mortar stores that customers visit to buy items. However, the advent of online and omnichannel retail started to challenge this established system. READ MORE