Search for dissertations about: "Kostas Stylidis"

Found 1 swedish dissertation containing the words Kostas Stylidis.

2. 1. Perceived Quality of Cars. A Novel Framework and Evaluation Methodology

   Author : Kostas Stylidis; Chalmers tekniska högskola; []
   Keywords : TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; HUMANIORA; HUMANITIES; TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; luxury; knowledge management; engineering; premium; design; engineering; automotive; product quality; ; product development; aesthetics; perceived quality;

   Abstract : The supremacy of the automotive manufacturers today is no longer driven by them achieving a superior manufacturing quality but increasingly depends on the customer’s quality perception. Average car consumers see a car’s quality as a fancy mixture of design, aesthetics, their own previous experiences and performance characteristics of the vehicle, unlike a combination of mechanical parts, software pieces, advanced materials, cutting-edge manufacturing processes, with technical knowledge, skills and high production volumes – all ingredients involved in the modern car creation. READ MORE