Search for dissertations about: "Market Entry"

Showing result 1 - 5 of 122 swedish dissertations containing the words Market Entry.

  1. 1. Foreign Market Entry into China : The Implications of Guanxi on the Network Model of the Foreign Market Entry Process

    Author : Tao Yang; Uppsala universitet; []
    Keywords : ;

    Abstract : .... READ MORE

  2. 2. Institutional Change and Foreign Market Entry Behaviour of the Firm : A Longitudinal Study of Three Swedish Firms in China

    Author : Pao-Tsung Kao; Martin Johanson; Desirée Holm; Poul Houman Andersen; Uppsala universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Internationalisation; regulative institutions; institutional change; market opportunity; market commitment; emerging market; China; case study; longitudinal study; Business Studies; Företagsekonomi;

    Abstract : China’s status as the world’s top destination for foreign direct investment and the largest trading nation is likely to attract more international firms seeking market entrance, and increase the speed of expansion by those already present in the market. Its progress in reaching this point has been accompanied by significant changes in laws and regulations. READ MORE

  3. 3. Foreign market entry strategy : behaviour of Swedish companies in the Middle East

    Author : Manucher Farhang; Luleå tekniska universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Industriell marknadsföring; Industrial Marketing;

    Abstract : .... READ MORE

  4. 4. The Effect of Guanxi on the Foreign Market Entry Process into China : The Swedish Case

    Author : Tao Yang; Mats Forsgren; Desirée Holm; Örjan Sjöberg; Uppsala universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Foreign market entry; Chinese market; Guanxi; Business studies; Företagsekonomi; Business Studies; Företagsekonomi;

    Abstract : Business network theory believes that foreign market entry of a firm is the result of the interactions between the actors of the firm and the network. The foreign country’s network conditions will inevitably influence the process. READ MORE

  5. 5. Essays on entry externalities and market segmentation

    Author : Kaj Martensen; Handelshögskolan i Stockholm; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES;

    Abstract : The thesis consists of four papers. The first two essays deal with entry externalities, the third studies the Law of One Price (LOP), while the last essay examines average profits for a monopolist under uncertainty. In the first essay, entry externalities in the form of information and positive payoff externalities are studied. READ MORE