Search for dissertations about: "Means-End Chain Theory"

Found 2 swedish dissertations containing the words Means-End Chain Theory.

2. 1. Investigating Consumer Perceptions by applying the Extended Association Pattern Technique : A Study on Wooden Multistory Houses

   Author : Tobias Schauerte; Anders Baudin; Anders Pehrsson; Udo Mantau; Växjö universitet; []
   Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Means-End Chain Theory; Means-End Theory; laddering technique; laddering; Association Pattern Technique; end use analysis; wooden multistory houses; timber construction; wood construction; wooden housing; Business and economics; Ekonomi; Forestry and Wood Technology; Skog och träteknik;

   Abstract : During the past years, the usage of wood as construction material in multistory applications has increased. In Germany and Sweden, various activities have been, and are about to be performed, to accentuate and improve the position of wooden multistory houses. READ MORE

4. 2. Real Estate Development : A Customer Perspective

   Author : Berndt Lundgren; Stellan Lundström; Kurt Psilander; magnus Söderlund; KTH; []
   Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Residential development; customer satisfaction; means end chain theory; laddering; structural equation models; Business and economics; Ekonomi;

   Abstract : This doctoral thesis ‘Real Estate Development: a Customer Perspective’, mainly concerns questions that are related to why consumers make a choice and what they are looking for. The first part of this thesis is the result of the research project ‘Models for the Construction Sector’ (MoPo) and the second part is the result of a collaborative project between KTH Royal Institute of Technology, the Construction Sector Innovation Centre (BIC), five private companies[1] and four municipalities in Stockholm County. READ MORE