Search for dissertations about: "Nonprofit Legitimacy"

Found 1 swedish dissertation containing the words Nonprofit Legitimacy.

2. 1. Members in Tourism Settings : their motivations, behaviours and roles

   Author : Anna Karin Olsson; Högskolan Väst; []
   Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; relationship marketing; membership; nonprofit; tourism; co-creation; Business administration; Företagsekonomi; relationship marketing; membership; nonprofit; tourism; co-creation;

   Abstract : Membership programs are widely-used marketing tools. Many customers belong to a number of different membership programs across a variety of organizations and contexts. Memberships are based on the idea of mutual benefits of a relationship. READ MORE