Search for dissertations about: "Proactiveness"

Showing result 1 - 5 of 8 swedish dissertations containing the word Proactiveness.

  1. 1. Exploring Proactive Market Strategies : Managing the Market to Create Value

    Author : Harald Brege; Daniel Kindström; Johan Holtström; David Sörhammar; Linköpings universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES;

    Abstract : How can firms become more successful and achieve higher business performance? How can they manage more complex and dynamic markets and maintain a high competitiveness? The answer is: through a more proactive approach to managing the market and creating customer value. This thesis explores proactive market strategies, which are firm’s proactive strategies for creating, communicating, and delivering superior value to their customers, thereby achieving superior business performance. READ MORE

  2. 2. Strategies of New Firms in the Formative Years of a Developing Economy : The Case of Rwanda

    Author : Samuel Kamugisha; Lucia Naldi; Ethel Brundin; Faustin Gasheja; Natalia Vershinina; Jönköping University; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES;

    Abstract : This thesis explores how new firms navigate the regulatory environment of a developing economy in its formative stage to ensure their continued operations and survival. The study’s context is Rwanda which is a developing economy that is undergoing a process of reconstruction and transformation after devastation by the 1994 Genocide against the Tutsi. READ MORE

  3. 3. Entrepreneurial orientation : reflections from a contingency perspective

    Author : Gabriel Linton; Jonas Gerdin; Christina Öberg; Linda Höglund; Per Frankelius; Hans Landström; Örebro universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Entrepreneurial orientation; contingency theory; configuration theory; firm-level entrepreneurship; Business Studies; Företagsekonomi;

    Abstract : Entrepreneurship has been argued to be a key driver of the economy by creating jobs, turning inventions to innovations, and also improving the overall standard of life. A firm’s entrepreneurial orientation (EO) indicates the degree to which a firm is entrepreneurial. READ MORE

  4. 4. Why are firms conducting entrepreneurial actions? : Towards a reconceptualization of entrepreneurial orientation

    Author : Tobias Pehrsson; Göteborgs universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; entrepreneurial orientation; actualization approach; entrepreneurial actions;

    Abstract : This dissertation is concerned with the concept of entrepreneurial orientation (EO) and, more specifically, the question ‘Why are firms conducting entrepreneurial actions?’ This question rests upon two premises. First, entrepreneurial actions represent an important domain of scientific inquiry. READ MORE

  5. 5. Entrepreneurial Strategy-Making Mode and Performance : A study of the Newspaper Industry

    Author : Aldo van Weezel; Robert Picard; Saara Taalas; Jönköping University; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Business studies; Företagsekonomi;

    Abstract : Almost everywhere, the newspaper industry today is facing major transformations due mainly to increased competition, changes in consumer behaviour, and technological advancements. These factors are having an impact on the organisational structure and performance of newspaper firms. READ MORE