Search for dissertations about: "Product personality"

Found 3 swedish dissertations containing the words Product personality.

  2. 1. Transfer of brand associations over time : the brand extension of Nivea

    Author : Kaisa Lund; Helén Anderson; Tomas Müllern; Mats Urde; Linnéuniversitetet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Brand extension; Brand associations; Brand personality; Marketing; Marknadsföring;

    Abstract : Brand extension has been the source of strategic growth for many firms during recent decades. Introducing new products under existing brand names is one way to use the image of a brand name to enter new markets. READ MORE

  4. 2. Beyond the Controversy: A Study of African Theologies of Inculturation and Liberation

    Author : Stephen I Munga; Centrum för teologi och religionsvetenskap; []
    Keywords : HUMANIORA; HUMANITIES; Manas Buthelezi.; Charles Nyamiti; incarnation; African personality; the Church; Christ; ancestorship; integral-synthesis approach; Inculturation theology; liberation theology; General; systematic and practical Christian theology; Kristen teologi allmän; systematisk och praktisk ;

    Abstract : When Harry Sawyerr wrote his essay "What is African Theology?", published first in African Theological Journal, vol. 4 (1971), it appeared from its contents that he was making short comments about James Cone's Black theology that could have disappeared in the midst of more pressing African theological issues. READ MORE

  5. 3. Matthias Weckmann: the interpretation of his organ music

    Author : Hans Davidsson; Göteborgs universitet; []
    Keywords : HUMANIORA; HUMANITIES; HUMANIORA; HUMANITIES; Matthias Weckmann ca. 1616–1674 ; biography; composer; organist; Germany; Dresden; Hamburg; Denmark; organ works; music analysis; interpretation; historically–informed performance practice; manuscripts;

    Abstract : The dissertation presents an interpretation of the complete organ works of Matthias Weckmann primarily for the performer and in the spirit of historically-informed performance practice. The process of creating this interpretation was documented in writings, recordings, concerts, and a new edition of the free organ works. READ MORE