Search for dissertations about: "Product promotion"
Showing result 1 - 5 of 21 swedish dissertations containing the words Product promotion.
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1. Integration of Sustainability Aspects in Product Development
Abstract : Integration of sustainability aspects into the product development process has been difficult to achieve, especially for small and medium-sized enterprises. The main reason is that existing tools are experienced to be too detailed and as a result too demanding in terms of time and resources. READ MORE
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2. "In to Stay" : Selling Three-Strip Technicolor and Fashion in the 1930s and 1940s
Abstract : This study investigates the relationship between the fashion and film industries during the classical era between the early 1930s and mid-1940s. It focuses on the three-strip Technicolor process as the binding force upon which these two industries relied in collaborations during that time and looks at technical challenges the new process presented to productions in terms of wardrobe design. READ MORE
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3. Modeling the impact of sales promotion on store profits
Abstract : Millions of dollars are spent each year on sales promotion in grocery retailing. Despite this, no one really knows wheter promotions for individual items have positive, neutral, or negative effects on the store’s total profits. READ MORE
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4. Value Driven Design : a methodology for value-oriented decision making in preliminary design
Abstract : Making design decisions during preliminary design of a complex product, such as an aircraft, is a difficult activity. Numerous teams, acting on a global scale, take part in such design activities, approaching the problem from different perspectives and at different levels of granularity. READ MORE
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5. Life Cycle Considerations in Sustainable Business Development. Eco-efficiency studies in Swedish industries
Abstract : This thesis shows that there are reasons for placing some trust in the possibilities of aligning business goals and environmental goals, as well as in the possibilities of increasing eco-efficiency through technological development. The possibilities, although not unlimited, are not utilised to their full potential. READ MORE