Search for dissertations about: "Professional development company"
Showing result 1 - 5 of 12 swedish dissertations containing the words Professional development company.
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1. The unmanageable modernity. An explorative study of motorized mobility in development
Abstract : This thesis is an explorative study of a neglected area in International Political Economy and Development Studies. Modernisation has provoked the global extension of motorized mobility. The establishing of motorized transport systems is a core area in modern development. READ MORE
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2. Early Involvement of Industrial Designers in Product Development: Exploring Motives and Challenges
Abstract : The ability to develop and market products that customers value determines a firm’s competitiveness, and product development that aims at competitive advantage must addressdevelopment efficiency in a conscious way. From a strategic point of view, improvements in the early phases of product development, before a development project is launched, areemphasized, and there is a need to study the best way to organize front end teams, and what personal qualities are likely to facilitate front end performance. READ MORE
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3. Customer Involvement in New Service Development
Abstract : Services are distinguished by interaction, where customers play an interesting and multifaceted role not only in receiving and consuming the service, but also in serving as participants in production and delivery. Accordingly, value is defined by and co-created with the consumer and determined by the user on the basis of value-in-use rather than embedded in predefined output. READ MORE
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4. Design investments in small wood manufacturing companies : problems and possibilities of using design expertise in product development
Abstract : Previous research has shown that effective use of design by small companies can contribute positively to business performance and competitiveness. The Swedish wood manufacturing industry is facing intensified global competition. READ MORE
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5. Brand building in the business-to-business context : The brand equity perspective
Abstract : The main purpose of this doctoral dissertation is to investigate factors affecting B2B brand building by applying the brand equity perspective in the professional services context. Three peer-reviewed and published articles and one book chapter examine different aspects related to the enhancement of brand equity and brand building in the B2B context. READ MORE