Search for dissertations about: "Robson"
Showing result 1 - 5 of 7 swedish dissertations containing the word Robson.
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1. Contagious Communications : The role of emotion in viral marketing
Abstract : The “connection generation” craves interaction with and connection to vast social networks through the sharing of information, photos, opinions, entertainment and news. This sharing comes in the form of electronic word-of-mouth or eWOM, and provides marketing and communication managers with an unparalleled opportunity to reach a large number of consumers quickly. READ MORE
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2. Framing Audit Failure : Four studies on audit quality discomforts
Abstract : The aim of this thesis is to analyze the practice of auditing in terms of how relevant actors frame audit failure. This aim is explored in four different articles. The first article examines and develops the idea of auditing as a comfort-producing activity. READ MORE
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3. Deconstructing value : The role of resource access in determining value processes and value outcomes at different stages of the consumption journey
Abstract : Defining value has been an ongoing task for marketing scholars. Some researchers assert that the difficulty of gaining consensus on value is because value is multidimensional while the discipline attempts to view it holistically. READ MORE
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4. Improving the quality of caesarean section in a low-resource setting : An intervention by criteria-based audit at a tertiary hospital, Dar es Salaam, Tanzania
Abstract : A sharp increase in caesarean section (CS) rates at the Muhimbili National Referral Hospital (MNH) – a tertiary referral hospital in Tanzania – by 50% in 2000–2011, was associated with concomitant increase in maternal complications and deaths and inconsistent improvement in newborn outcomes. The aims of this thesis were to explore care providers’ in-depth perspective of the reasons for these high rates of CS, and to evaluate and improve standards of care for the most common indica-tions of CS, obstructed labour and fetal distress, which are also major causes of adverse maternal and neonatal outcomes. READ MORE
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5. Identification of the adult septic patient in the prehospital and emergency department setting
Abstract : Sepsis is one of the most urgent conditions encountered within emergency care but is often difficult to recognize due to its non-specific presentations. One third of the patients lack the classic sign of infection; i.e. fever, and it is often not obvious that the patient suffers from an underlying infection, which is a prerequisite for sepsis. READ MORE