Search for dissertations about: "Service-Dominant logic"

Showing result 6 - 10 of 22 swedish dissertations containing the words Service-Dominant logic.

2. 6. Frontline employees' role in service innovation and value creation

   Author : Jenny Karlsson; Per Skålén; Carolina Camén; Maria Holmlund Rytkönen; Karlstads universitet; []
   Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; frontline employees; service innovation; value creation; service-dominant logic; resource integration; value propositions; Business Administration; Företagsekonomi;

   Abstract : Frontline employees play a key role in service innovation and value creation. However, a detailed and structured understanding of how frontline employees contribute, and what types of roles they enact when involved in service innovation, is lacking. Hence, this thesis aims to explore frontline employees’ contributions to service innovation. READ MORE

4. 7. Backers’ crowdfunding journey – An engagement perspective

   Author : Nadia Arshad; Adele Berndt; Tomas Müllern; Robin Teigland; Jönköping University; []
   Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; engagement; customer journey; crowdfunding; service dominant logic;

   Abstract : Crowdfunding refers to accumulating small sums of money from the general public through the Internet for a collective larger amount to fund small or medium-sized ventures in exchange for some benefit. The contribution can be as a donation (for no material reward), a purchase (for getting a reward in return), debt (to get money returned), or equity (for sharing future profit). READ MORE

5. 8. The evolution of markets - A service ecosystems perspective

   Author : Kaisa Koskela-Huotari; Per Skålén; Bo Edvardsson; Stephen L. Vargo; Hope Schau; Karlstads universitet; []
   Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Market; innovation; market evolution; service ecosystems; institutions; institutional change; value cocreation; service-dominant logic; conceptual research; transdisciplinary research; Business Administration; Företagsekonomi;

   Abstract : This conceptual dissertation aims to build an integrative and transdisciplinary framework of market evolution by reconnecting the study of innovations and markets, with help from the service ecosystems perspective. The service ecosystems perspective offers a processual, systemic, and institutional view on value creation, which is grounded in the axiomatic assumptions of service-dominant (S-D) logic. READ MORE

6. 9. In/visible - Conceptualizing Service Ecosystem Design

   Author : Josina Vink; Bård Tronvoll; Bo Edvardsson; Katarina Wetter-Edman; Birgit Mager; Raymond P. Fisk; Karlstads universitet; []
   Keywords : HUMANIORA; HUMANITIES; SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; service design; service research; service ecosystems; social structures; systemic design; institutional theory; service-dominant logic; Business Administration; Företagsekonomi;

   Abstract : This thesis explores and advances the evolving understanding of service design in service research. The study problematizes the prevailing view of service design as the design of service offerings to improve customer experiences. READ MORE

7. 10. Self-Service Business Analytics and the Path to Insights : Integrating Resources for Generating Insights

   Author : Imad Bani Hani; Institutionen för informatik; []
   Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; Self-Service Business Analytics; Business Analytics; Insights; Resource integration; organizational environment; service dominant logic;

   Abstract : The nature of today’s business demands that Business Analytics (BA) extends to an operational level to better support employees in their decision-making. This is noticeable from the constant requests for new reports and changes in old ones at different employee levels. READ MORE