Search for dissertations about: "Strategy Account management"

Showing result 1 - 5 of 61 swedish dissertations containing the words Strategy Account management.

  1. 1. The Practice of Strategy Formation – Opening the Green Box

    Author : Magnus Rosén; Göteborgs universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; strategic management; strategy formation; strategy-as-practice; strategy process; strategy as an emergent process; environmental management; greening of business; sustainability;

    Abstract : This thesis reports the results from an in-depth longitudinal study of how a new strategy actually forms in practice. The focus is on a Swedish multinational firm called the “MECH Group” and its efforts to combine environmental and business concerns in the new strategy called “Positive Impact. READ MORE

  2. 2. Re-viewing industrial energy-efficiency improvement using a widened system boundary

    Author : Svetlana Paramonova; Patrik Thollander; Mats Söderström; Stefan Grönkvist; Linköpings universitet; []
    Keywords : TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY;

    Abstract : Improved energy efficiency in industry is important for reaching the targets within the EU strategy for increased sustainability. However, energy efficiency is not always prioritised within companies, and the improvement potential remains large. This paradox called an energyefficiency gap is explained by energy-efficiency barriers. READ MORE

  3. 3. In Search of Strategic Consistency - A Model for Evaluation of how Stategies Support Objectives

    Author : Mikael Weimarck; Chalmers tekniska högskola; []
    Keywords : TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; decision-making; strategizing; process; management; consistency; strategic management; trade-off; consonance; objective; model; strategy;

    Abstract : Developments during recent years have brought a divergence between strategic management theory and practice. While practitioners perceive an undiminished need for identification and implementation of appropriate strategic directions of companies, theorists have stressed the limitations that apply to rational strategic analysis and decision-making. READ MORE

  4. 4. Sales coordination in multinational corporations : development and management of key account programmes

    Author : Jakob Rehme; Linköpings universitet; []
    Keywords : sales organisation; sales coordination; buyer seller relationships; key account management; sales teams; marketing organisation; sales process; multinational; multiproduct; försäljningsorganisation; marknadsföring; kundbearbetning; relationsmarknadsföring; SOCIAL SCIENCES; SAMHÄLLSVETENSKAP;

    Abstract : The purpose of the dissertation is to describe and analyse the orgamsmg of sales and marketing in large scale and complex organisations and particularly how key account management programmes are developed, organised and managed.This means that the focus is on the development context in which the sales organisation operates, how key account management (KAM) programmes are organised, the coordination they contribute to, and how the KAM programmes are designed to manage the dyadic seller-buyer relationships. READ MORE

  5. 5. Economics of Landfill Mining : Usefulness and Validity of Different Assessment Approaches

    Author : John Laurence Esguerra; Joakim Krook; Niclas Svensson; Steven Van Passel; Miguel Brandao; Linköpings universitet; []
    Keywords : TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; Economic assessment; Uncertainty management; Landfill management; Landfill mining;

    Abstract : Landfill mining (LFM) is an alternative strategy to manage landfills that integrates remediation with secondary resource recovery. At present, LFM remains as an emerging concept with a few pilot-scale project implementations, which presents challenges when assessing its economic performance. READ MORE