Search for dissertations about: "bank customer"

Showing result 1 - 5 of 17 swedish dissertations containing the words bank customer.

  2. 1. A mobile bank application loyalty model : The young bank customer perspective

    Author : Mustafa Nourallah; Peter Öhman; Pejvak Oghazi; Mittuniversitetet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; loyalty antecedents; usability; service quality; customer satisfaction; loyalty; consequences of loyalty; young bank customers; mobile bank applications; Sweden.;

    Abstract : This thesis investigates young bank customer (YBC) perceptions of loyalty in the context of mobile bank applications (MBAs), including loyalty antecedents and the consequences of loyalty. A first study investigates the relationships between cognitive, affective, and conative antecedents, on one hand, and loyalty, on the other. READ MORE

  4. 2. Understanding bank-SME relationships: the influence of adaptation and fairness on customer satisfaction

    Author : Fatima Vegholm; Lars Silver; Kent Eriksson; Björn Berggren; Zander Ivo; KTH; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; SMEs; banks; adaptation; fairness; customer satisfaction; relationships; Business studies; Företagsekonomi;

    Abstract : .... READ MORE

  5. 3. Determinants in the adoption of a customer relationship management system : a study among bank managers

    Author : Joseph Vella; Victoria Crittenden; Luleå tekniska universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Industriell marknadsföring; Industrial Marketing; Elektronisk handel; Electronic Commerce;

    Abstract : Customer relationship management, better known as CRM, has become synonymous with business practices nowadays. Technology advancement has made it both possible and feasible for organizations to develop individual and intimate business relationships with their customers, irrespective of the size of their customer base or geographic dispersion. READ MORE

  6. 4. Full-adoption of digital payment methods? : Barriers and barrier-breakers from a Swedish bank customer perspective

    Author : Irina Dimitrova; Peter Öhman; Darush Yazdanfar; Niklas Arvidsson; Mittuniversitetet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Cashless society; Digital payment methods; Full-adoption; Barriers; Barrier-breakers; Bank customers; Adopters-accepters; Adopters-resisters; Sweden;

    Abstract : Digitalisation and the Covid-19 pandemic have accelerated the decrease in demand for cash worldwide. This also concerns Sweden, which might be on its way to being the first cashless country in the world. The idea of a cashless society is motivated by various assumed benefits, although it also entails certain inherent challenges. READ MORE

  7. 5. Understanding the relationships between bank-customer relations, financial advisory services and saving behavior

    Author : Cecilia Hermansson; Kent Eriksson; Lars Engwall; KTH; []
    Keywords : Saving behavior; consumer finance; consumer financial decision making; financial services; relationship marketing; exchange forms; saving motives; risk attitudes; financial literacy; Företagsekonomi; Business Studies;

    Abstract : While the saving environment has become more complex in recent years, so has the demand for individual activity. Important impetuses include financial deregulation, globalization, technological change, and reformed pension systems. READ MORE