Search for dissertations about: "business cycle"
Showing result 21 - 25 of 215 swedish dissertations containing the words business cycle.
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21. Motivating External Participation in Marketing Intelligence Foresight
Abstract : Long-range planning for purposes of deciding on the development of high investment and long development cycle activities requires that assumptions be made about environmental factors at the time of their future completion. For organizations that serve a market, the future market factors related to supply, demand, and technological developments are at once fundamentally critical and unknowable with certainty. READ MORE
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22. Organizational approaches to greening : technocentrism and beyond
Abstract : How and why do organizations approach greening? How can we conceptualize approaches and how can we encourage reflexive dialogues on them? These are the main questions addressed in this qualitative study on organizational greening. The study sets off by discussing matters of research philosophy, arguing that our trust in science ought to be revised and that a more postmodern and constructionist philosophy might be a way to go. READ MORE
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23. International marketing program adaptation, strategic fit, and export performance : an empirical investigation
Abstract : The current trend toward globalization has created countless new business opportunities for companies. At the same time, however, it has facilitated participation by foreign competitors on all fronts. READ MORE
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24. An App for Women?: Exploring the Performance of Gender and Diversity in Market Practice
Abstract : Marketing and consumer research has a long tradition of using gender to explain differences in consumer behavior. In recent decades, a more critical stream of marketing research has emerged to expose the essentializing of gender differences in marketing research and practice. READ MORE
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25. Toward a cyclical model of resource alteration
Abstract : Strategy work is principally about resource alteration. As managers attempt to alter their organizational resources, they need to ask two questions: “What are our resources?” and “How can we use these resources?” Managers will probably have little difficulty answering these questions in the case of tangible resources, e.g. READ MORE