Search for dissertations about: "core value"

Showing result 6 - 10 of 255 swedish dissertations containing the words core value.

  1. 6. The Mechanism of Market Driving with a Corporate Brand - The Case of a Global Retailer

    Author : Veronika Tarnovskaya; Företagsekonomiska institutionen; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Företagsledning; management; Management of enterprises; Stakeholder Value; Customer Values; Value Creation; Stakeholders; Core Values; Corporate Branding; Market Orientation; Market Driving;

    Abstract : The purpose of this thesis has been to analyse the mechanism of the market driving approach carried out by a global organisation with a corporate brand. Market driving is a new organisational approach to strategy that lacks a solid theoretical framework, but constitutes a reality of global firms such as IKEA, The Body Shop, Benetton, Dell, Hennes and Mauritz, Starbucks. READ MORE

  2. 7. Creating customer value in commercial experiences

    Author : Maria Eriksson; Håkan Wiklund; Pia Sandvik Wiklund; Rickard Garvare; Mittuniversitetet; []
    Keywords : TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; Commercial Experience; Customer Value; Customer Expectations; Customer Satisfaction; Total Quality Management; TQM; Kommersiella upplevelser; Kundvärde; Kundförväntningar; Kundnöjdhet; Offensiv kvalitetsutveckling; TQM; Other industrial engineering and economics; Övrig industriell teknik och ekonomi;

    Abstract : There is a type of business offering gaining much attention, both in the media and in financial figures, which provides the customer with something extra, something to be remembered. This offering is a commercial experience. READ MORE

  3. 8. Developing a Value Proposition of Maritime Ergonomics

    Author : Cecilia Österman; Chalmers tekniska högskola; []
    Keywords : TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; operational performance; socio-technical systems.; Ergonomics; value proposition; maritime economics; human element; shipping; participatory ergonomics;

    Abstract : There is a large body of knowledge available on the importance of ergonomics for successful(and unsuccessful) systems. Domain specific handbooks, guidelines and standards can befound also for the maritime industry. READ MORE

  4. 9. Temporal patterns of daily occupations and personal projects relevant for older persons’ subjective health : a health promotive perspective

    Author : Cecilia Björklund; Birgitta Bernsprång; Luleå tekniska universitet; []
    Keywords : MEDICIN OCH HÄLSOVETENSKAP; MEDICAL AND HEALTH SCIENCES; elderly; temporal routines; structure of occupations; real time-use; added time-use; time-geographic method; core projects; personal projects; occupational value; health and well-being; Occupational Therapy; Arbetsterapi;

    Abstract : Engagement in daily occupations has been shown to positively influence subjective health of older persons, but there is little knowledge of how such daily occupations should be temporally structured. This thesis is guided by two concepts to explore the temporal structure of daily occupations. READ MORE

  5. 10. Effective and efficient design and provision of product-service systems : challenges, opportunities, and solutions

    Author : Johannes Matschewsky; Mattias Lindahl; Tomohiko Sakao; Veronica Martinez; Linköpings universitet; []
    Keywords : TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; Product-Service Systems; Servitization; Value; Design; Circular Economy;

    Abstract : The world manufacturing companies operate in is changing. In the past, these companies relied on the design and sale of products. Today, this linear model of business is becoming increasingly insufficient. As customers are more and more focused on their core business, buying and operating machinery and other goods becomes unattractive to them. READ MORE