Search for dissertations about: "customer focus"
Showing result 6 - 10 of 263 swedish dissertations containing the words customer focus.
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6. Customer-to-customer roles and impacts in service encounters
Abstract : This thesis investigates customer-to-customer roles and impacts in the context of service encounters. This topic is studied from two angles: customer interactions during group service encounters and customer perceptions post service encounters. READ MORE
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7. Management accounting as constructing and opposing customer focus : three case studies on management accounting and customer relations
Abstract : This thesis is on the relation between management accounting and customer focus and relates to discussions about how internal managing processes in organizations are interrelated with interorganizational relations, specifically constructions of customers. Both a normative and a descriptive perspective on the relation are taken within the different parts of the thesis, which consists of a licentiate thesis, three articles and a synthesizing text. READ MORE
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8. The customer in focus Patient roles in designing and improving care processes
Abstract : Challenges in today’s healthcare are many. One of them is that a patient focus is missing indesign and improvement of care processes. Traditionally healthcare professionals have donethe improvements of care processes in a way they assumed were best based on theirexperiences and professional knowledge. READ MORE
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9. A Method for Customer-driven Purchasing : Aligning Supplier interaction and Customer-driven manufacturing
Abstract : The role of a purchaser has traditionally focused on acquiring standard items at the lowest possible cost. The ability to reduce unit cost has been the key performance indicator for purchasers. Most traditional purchasing strategies thus focus on optimizing this situation, focusing on the supplier interface only and not on customer value. READ MORE
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10. Customer value in commercial experiences : Expecting the unexpected
Abstract : To an ever greater extent, customers desire experiences that are highly emotional, personally designed and memorable. Today’s customer has an increasing need to be entertained and often searches for pleasurable offerings of hedonic value. READ MORE