Search for dissertations about: "customer trust"

Showing result 1 - 5 of 27 swedish dissertations containing the words customer trust.

  2. 1. Determinants of trust in banks: The psychology of customer trust in retail banking

    Author : Anders Carlander; Göteborgs universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; trust; uncertainty; banks; financial institutions; cusstomer satisfaction; financial literacy; coping;

    Abstract : .... READ MORE

  4. 2. Value creation and loyalty in exchange relationships : a dynamic perspective

    Author : Claes Gunnarsson; Claes Hultman; Lars Hallén; Jörgen Elbe; Örebro universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Marketing; Industrial marketing; Value creation; Shortfall; Loyalty; Business relationship; Trust; Commitment; Customer satisfaction.; SOCIAL SCIENCES; SAMHÄLLSVETENSKAP; Business studies; Företagsekonomi; Business Studies; Företagsekonomi;

    Abstract : This marketing dissertation focuses on the troublesome aspects of value creation in dynamic business relations including in relation to internal and external customers. The research field points out that relationship-mediated value creation emerges in various forms of organizational arrangements, inter-organizational settings, service systems and networks. READ MORE

  5. 3. Trust as a strategy for handling uncertainty in private savings choices

    Author : Anders Carlander; Göteborgs universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Trust; Uncertainty; Investments; Delegated portfolio management;

    Abstract : This thesis examines trust in banks and financial expertise as a way of coping with the uncertainty involved in financial decision making. Trust is considered to be beneficial in general and uncertainty is assumed to induce adverse feelings that people will want to get rid of. READ MORE

  6. 4. The Change from Feature Focus to Customer Focus in Packaging Development

    Author : Annika Olsson; Förpackningslogistik; []
    Keywords : TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; Individual Organizational Learning; Packaging Development; Customer Orientation; Perspective Change; Teknik; Technological sciences; Customer Value; Action Research; Innovation;

    Abstract : The paper and packaging industry is a major and important industry in Sweden. The industry is capital intensive with a large investment base and long cycles for renewal and replenishment of machine platforms and other production equipment. READ MORE

  7. 5. Customer-perceived Value in Business Relationships

    Author : Catarina Bovik; Per Norling; Christian Berggren; Karlstads universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Customer-perceived value; Total service offering; Business-to-business relationship; Commercial aircraft engine maintenance industry; Case study; Business studies; Företagsekonomi; Business Administration; Företagsekonomi;

    Abstract : The content of customer-perceived value has in this study been explored with the aim of providing an understanding of the concept. The evolving service-centered logic for marketing puts an emphasis on value, especially the value perceived and determined by the customer. READ MORE