Search for dissertations about: "detaljhandel"
Found 5 swedish dissertations containing the word detaljhandel.
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1. If I can taste it, I want it... : sensory marketing in grocery retail stores
Abstract : Avhandlingen syftar till att undersöka hur man kan utveckla ett kognitivt baserat sensoriskt språk för olika produkter i detaljhandel och därefter använda det i marknadsföringen i butiksledet. Vidare undersökts om denna marknadsföring har någon effekt på konsumenternas val av produkt. READ MORE
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2. Essays on urban wages, location and retail trade
Abstract : .... READ MORE
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3. Vägen lönar sig, spårvagn går förbi!" Detaljhandelsannonseringen i Stockholms Dagblad, Dagens Nyheter och Stockholms-Tidningen, 1870-1910
Abstract : .... READ MORE
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4. Opportunities and challenges of mobile payment services : The perspective of service providers
Abstract : Mobile payments are transforming the payments industry. These services open up the opportunity for non-banking actors to enter the market. In order to embrace this challenge, banks, traditional payments market players, are forced to launch mobile payments. READ MORE
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5. Going digital : Business model innovation in omni-channel retailing
Abstract : Over the last ten years, digital technologies have had immense effect on the way we live and work, on organizational forms, and on industrial trends. These effects have not left retail industries and their various actors untouched, but have rather forced them to adapt to the changing environment. READ MORE