Search for dissertations about: "digital supply chain"

Showing result 1 - 5 of 21 swedish dissertations containing the words digital supply chain.

2. 1. Digital model-driven retail supply chain management

   Author : Emmelie Gustafsson; Chalmers tekniska högskola; []
   Keywords : TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; 3D scanning; Matching technology; Digital product fitting; Retail supply chains; Digital customer models; Mass customization; Design science; Product variety; Digitalization; Digital product models;

   Abstract : The purpose of this thesis is to increase the understanding of how matching of digital models of products and customers can be used to shift the performance frontier in retail supply chains. This thesis puts forward the matching of digital models as an operational practice used by retail supply chains. READ MORE

4. 2. Digital Marketing Strategy : B2B and Stakeholders Communication

   Author : Maryam Lashgari; Klaus Solberg Søilen; Stefan Stieglitz; KTH; []
   Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Digital Media; Proximity Marketing; Beacon Technology; Social Media; Industriell ekonomi och organisation; Industrial Economics and Management; Media Technology; Medieteknik; Informations- och kommunikationsteknik; Information and Communication Technology;

   Abstract : Since digital media entered the business domain, many different tools and platforms have transformed the nature of business communications. This transformation has not been easy, since the journey has been accompanied by challenges from the marketers’ side against the adoption of the new platforms into the firm’s communication channels. READ MORE

5. 3. Aspects of the Impact of Technology Integration on Agility and Supply Chain Management - the Potential of Digital Packaging Printing

   Author : Magnus Viström; Förpackningslogistik; []
   Keywords : TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; agile manufacturing; Supply chain mangement; digital printing; technology;

   Abstract : Shorter product life cycles (Ottosson, 2004) and more diversified offers of products (Olsmats, 2002) are market trends in the present day. Companies have to deal with customers with rapidly changing demands, who are looking for high-quality products at low costs. READ MORE

6. 4. Sailing or Sinking Together : Container Shipping in Digital Platform Capitalism

   Author : Tom Chabosseau; Ilkka Henrik Mäkinen; Patrik Aspers; René Taudal Poulsen; Uppsala universitet; []
   Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Digital Platform Capitalism; Container Shipping; Logistics; Field Theory; Text Mining; Sociologi; Sociology;

   Abstract : This thesis addresses the classical research problem of collaboration among competing actors in the context of digital platform capitalism. This study investigates how ocean carriers attempted, and sometimes managed, to set standards, exchange data, and jointly develop supply chain management platforms despite the alleged risks of doing so. READ MORE

7. 5. On fit uncertainty-reducing interventions in retail supply chains

   Author : Emmelie Gustafsson; Chalmers tekniska högskola; []
   Keywords : TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; digital product fitting; retail supply chains; experience goods; product recommendation system; product recommender; Fit uncertainty;

   Abstract : Fit uncertainty is used in this doctoral thesis to describe the customer’s experience of uncertainty about the physical fit of a product when shopping for experience goods. Experience goods are products whose attributes are difficult to ascertain without physical examination. READ MORE