Search for dissertations about: "eco marketing"

Found 4 swedish dissertations containing the words eco marketing.

  1. 1. Eco-marketing & Eco-management. Exploring the eco-orientation - performance link in food retailing

    University dissertation from Lund Business Press

    Author : Heléne Tjärnemo; Lund University.; Lunds universitet.; [2001]
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; economic systems; economic theory; Economics; econometrics; Sweden; Ecological Organic food products; grocery stores; economic policy; Nationalekonomi; ekonometri; ekonomisk teori; ekonomiska system; ekonomisk politik; Market study; Marknadsanalys;

    Abstract : The purpose of this thesis was to develop a conceptual framework of food retailers’ ecological orientation that considers the interaction between ecological marketing and ecological management. In this context, the relationship was examined between ecological orientation and sales of ecological food products and the overall store performance of Swedish food retailers. READ MORE

  2. 2. Buying behavior and long-term relationships in the metal mining industry case studies of capital equipment buying

    University dissertation from Luleå : Luleå tekniska universitet

    Author : Cristina Sales Baptista; [2001]
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Industrial Marketing; Industriell marknadsföring;

    Abstract : This thesis deals with industrial buying behavior and long-term relationships in the metal mining industry. The mining environment is increasingly competitive as a result of globalization, deregulation and privatization, technological improvements, and eco-sensitivity. READ MORE

  3. 3. The adoption and diffusion of environmental innovations

    University dissertation from Luleå : Luleå tekniska universitet

    Author : Fawzi Halila; Högskolan i Halmstad.; [2007]
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; SOCIAL SCIENCES Business and economics Business studies; SAMHÄLLSVETENSKAP Ekonomi Företagsekonomi;

    Abstract : This thesis is an attempt to improve the understanding of the process of adoption and diffusion of environmental innovations. The thesis is based on two research projects. One project deals with the diffusion of environmental innovations and why they are less successful on the market than other innovations. READ MORE

  4. 4. Exploring the (re-)configuration of environmentally unsustainable practices Antifouling in the Baltic Sea

    University dissertation from Göteborg : Göteborgs universitet

    Author : Bianca Koroschetz; Göteborgs universitet.; Gothenburg University.; [2019]
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Sustainable consumption; Reconfiguration of practices; Linkages; Configurators; Re-configurators;

    Abstract : This thesis explores how to (re-)configure environmentally unsustainable practices into more sustainable forms in the empirical context of leisure boat antifouling. Current antifouling practices predominantly involve the use of biocide-based paint to avoid the adherence of marine organisms to boats. READ MORE