Search for dissertations about: "evaluation of business effectiveness"

Showing result 1 - 5 of 16 swedish dissertations containing the words evaluation of business effectiveness.

  2. 1. Understanding advertising creativity : how perceptions of creativity influence advertising effectiveness

    Author : Erik Modig; Handelshögskolan i Stockholm; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES;

    Abstract : Today advertisers face the challenge of securing advertising effectiveness by producing advertisement that gets the consumers’ attention and shape their attitudes and behavior. One suggested way to reach these objectives is creativity. READ MORE

  4. 2. Economic Evaluation of Mental Health Interventions for Children and Adolescents : the Case of Sweden

    Author : Mattias Persson; Mikael Svensson; Lars Hultkrantz; Ivar Sønbø Kristiansen; Örebro universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Children; adolescents; mental health; bullying; economic evaluation; intellectual disability; transition; Economics; Nationalekonomi;

    Abstract : The focus of this thesis is economic evaluations of programs and interventions regarding children and adolescents with mental health issues, victimization, and intellectual disabilities (ID). The first paper examines a potential link between mental health issues among adolescent and the class-size of the school class they are enrolled in. READ MORE

  5. 3. Integrated evaluation of resource efficiency and cost effectiveness in production systems

    Author : Michael Lieder; Bengt Lindberg; Peter Almström; KTH; []
    Keywords : TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; resource; efficiency; effectiveness; production system; evaluation; small and medium-sized enterprises;

    Abstract : Improved use of resources is of enormously high relevance and crucial for achieving as well as maintaining a sustainable condition. Especially industrial production has a superior responsibility in creating a long-term viable way of living. READ MORE

  6. 4. On understanding of external and internal integration in supply chains : challenges and evaluation

    Author : Hana Hulthén; Dag Näslund; Andreas Norrman; Patrik Jonsson; Teknisk logistik; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Supply chain integration; contextual factors; sales and operations planning process; S OP process; performance measures; Logistics; Logistik; Supply Chain Integration; contextual factors; Sales and Operations planning process; S OP process; Performance measures;

    Abstract : Benefits of implementing Supply Chain Integration (SCI) are acknowledged in existing integration literature. Integration extending beyond functional silos and firm boundaries is expected to provide value for customers in terms of higher quality, improved service level, and reduced costs. READ MORE

  7. 5. Evaluating the benefits and effectiveness of public policy

    Author : Mikael F Sandström; Handelshögskolan i Stockholm; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES;

    Abstract : The dissertation consists of four essays that treat different aspects or the evaluation of public policy. Two essays are applications of the travel cost method. In the first of these, recreational travel to the Swedish coast is studied to obtain estimates of the social benefits from reduced eutrophication of the sea. READ MORE