Search for dissertations about: "hospitality industry"

Showing result 1 - 5 of 11 swedish dissertations containing the words hospitality industry.

  2. 1. To Be or Not to Be… - Brand Affiliaton in the Hotel Industry : – Brand Affiliation in the Hotel Industry

    Author : Mats Carlbäck; Göteborgs universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Hotel Industry; Hotels; Intangible Asset Value; Valuation; Consortia; Brand Value; Constructive Approach;

    Abstract : A large proportion of any business’s value comprises intangible assets, and for many businesses a considerable part of these assets' value is attributable to brands with which businesses affiliate. In light of increasing affiliation of hotel properties with hotel chains and the increasing importance of branding in the hospitality industry, senior managers/owners should be aware of the importance of concepts such as brand equity and brand value and, better yet, incorporate them into their strategic decision-making processes. READ MORE

  4. 2. Challenges in Delivering Services: The Front-Line Hospitality and Tourism Employee Perspective

    Author : Christine Lundberg; Tommy D Andersson; Lena Mossberg; Bo Edvardsson; Mittuniversitetet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Front-line workers; tourism; hospitality; service encounter; critical incident techniques; work motivation and satisfaction; Business studies; Företagsekonomi; Front-line workers; tourism;

    Abstract : Significant challenges are faced by front-line hospitality and tourism employees interacting with customers on a daily basis. These challenges and the ways they are dealt with form the focus of this thesis. As they interact, a range of incidents may arise from highly satisfactory encounters to service failures. READ MORE

  5. 3. To Be or Not to Be . . . : Brand Affiliation in the Hotel Industry

    Author : Mats Carlbäck; Örebro universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Hotel Industry; Hotels; Intangible Asset Value; Valuation; Consortia; Brand Value; Constructive Approach;

    Abstract : A large proportion of any business’s value comprises intangible assets, and for many businesses a considerable part of these assets' value is attributable to brands with which businesses affiliate. In light of increasing affiliation of hotel properties with hotel chains and the increasing importance of branding in the hospitality industry, senior managers/owners should be aware of the importance of concepts such as brand equity and brand value and, better yet, incorporate them into their strategic decision-making processes. READ MORE

  6. 4. From Cost Accounting to Customer Accounting in the Hospitality Industry – a Constructive Approach

    Author : Mats Carlbäck; Göteborgs universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Restaurant Industry; Management Accounting Tools; Management Control; Experience Accounting; FAMM; Cost Allocation; Performance Measurement; Contructive Approach;

    Abstract : .... READ MORE

  7. 5. Making Meals in Restaurants : Daily Practices and Professional Ideals

    Author : Lotte Wellton; Inger M Jonsson; Ute Walter; Anette Svingstedt; Per Skålén; Örebro universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; craftmanship; FAMM; leadership; hospitality; practice theory; work place training; Måltidskunskap; Culinary Arts and Meal Science;

    Abstract : Thanks to the gastronomic development in recent decades in Sweden, the restaurant industry is growing significantly and has opportunities to attract new and wider groups of labour. However, despite media images of successful chefs and culinary creativity, there is a common perception of tiring working conditions and low wages that prevent restaurants from attracting staff. READ MORE