Search for dissertations about: "ikea"

Showing result 16 - 20 of 24 swedish dissertations containing the word ikea.

  2. 16. The Mechanism of Market Driving with a Corporate Brand - The Case of a Global Retailer

    Author : Veronika Tarnovskaya; Företagsekonomiska institutionen; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Företagsledning; management; Management of enterprises; Stakeholder Value; Customer Values; Value Creation; Stakeholders; Core Values; Corporate Branding; Market Orientation; Market Driving;

    Abstract : The purpose of this thesis has been to analyse the mechanism of the market driving approach carried out by a global organisation with a corporate brand. Market driving is a new organisational approach to strategy that lacks a solid theoretical framework, but constitutes a reality of global firms such as IKEA, The Body Shop, Benetton, Dell, Hennes and Mauritz, Starbucks. READ MORE

  4. 17. Managing Competence Development Programs in a Cross-Cultural Organisation : What are the barriers and enablers?

    Author : Mi Sook Park; Birger Rapp; Ethel Brundin; Linköpings universitet; []
    Keywords : TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; Competence; Competence Development; Competence Development Programs; Culture; Cultural Diversity; Southeast Asia Case Study; Cross-Cultural Organisation; Industrial organisation; administration and economics; Industriell organisation; administration och ekonomi; Economic Information Systems; Ekonomiska informationssystem;

    Abstract : During the past decade, research on competence development and cross-cultural organisation has been acknowledged both in academic circles and by industrial organisations. Cross-cultural organisations that have emerged through globalisation are a manifestation of the growing economic interdependence among countries. READ MORE

  5. 18. Digital Innovation : Orchestrating Network Activities

    Author : Jesper Lund; Carina Ihlström Eriksson; Jonny Holmström; Högskolan i Halmstad; []
    Keywords : NATURVETENSKAP; NATURAL SCIENCES; digital innovation; network activities; orchestration; innovation network; Living Lab; digital technology; digital innovation; network activities; orchestration; innovation network; Living Lab; digital technology;

    Abstract : Digitization of analogue everyday artifacts, i.e. when physical products are equipped with digital capabilities, has a profound impact on today’s society. Some examples of these digital innovations aimed at consumer markets are the “connected” car, the digitized television set, and in the near future, digitized IKEA furniture. READ MORE

  6. 19. Physically Based Rendering of Synthetic Objects in Real Environments

    Author : Joel Kronander; Jonas Unger; Anders Ynnerman; Greg Ward; Linköpings universitet; []
    Keywords : TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY;

    Abstract : This thesis presents methods for photorealistic rendering of virtual objects so that they can be seamlessly composited into images of the real world. To generate predictable and consistent results, we study physically based methods, which simulate how light propagates in a mathematical model of the augmented scene. READ MORE

  7. 20. Self Services and Disservices : Improving Avatars with Co-Design

    Author : Håkan Alm; Högskolan i Borås; []
    Keywords : NATURVETENSKAP; NATURAL SCIENCES; Co-Design; Avatar; e-Services; Self Service Technologies; Informatik;

    Abstract : Corporations and government agencies that use Avatars claim there are substantial benefits for using them in their respective organizations; including 24/7 service availability, quick answers without a phone queue, and improved consistency in the responses provided. “There are also potential cost savings by having an Avatar answering questions compared to using personnel” (Lind and Salomonson, 2006). READ MORE