Search for dissertations about: "mass media campaign"

Found 4 swedish dissertations containing the words mass media campaign.

  2. 1. Knowledge of periodontal disease before and after a mass media campaign targeting periodontitis

    Author : Carina Mårtensson; Malmö högskola; []
    Keywords : MEDICIN OCH HÄLSOVETENSKAP; MEDICAL AND HEALTH SCIENCES;

    Abstract : Syftet var att utvärdera om en massmedia kampanj ökar kunskapen om diagnos, symptom och behandling av parodontit och att analysera kunskap i förhållande till sociala faktorer, användande av tandvård och uppfattning om oral hälsa. Kampanjen utarbetades av Svenska Parodontologiföreningen och genomfördes via tidningsartiklar, radio, TV program och broschyrer som kunde rekvireras av tandvårdskliniker. READ MORE

  4. 2. Promoting oral health : knowledge of periodontal disease and satisfaction with Dental Care

    Author : Carina Mårtensson; Malmö högskola; []
    Keywords : MEDICIN OCH HÄLSOVETENSKAP; MEDICAL AND HEALTH SCIENCES; periodontal disease; periodontitis; mass media campaign;

    Abstract : The general aims of this thesis were to evaluate if a mass media campaign, aimed as a health promoting campaign, and visits to a specialist clinic in periodontology could increase the knowledge of periodontitis, symptoms and treatment. A further aim was to analyse expectations and satisfaction with care among patients referred for comprehensive treatment to specialist clinics. READ MORE

  5. 3. Fashioning the Ecological Crisis : Sustainability and Feminism in Fashion Advertising and Communication in Contemporary Sweden

    Author : Mariko Takedomi Karlsson; Humanekologi; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; feminism; femvertising; fashion; advertising; marketing; sustainability; consumption; gender; greenwashing; social media; feminism; mode; reklam; marknadsföring; hållbarhet; konsumtion; genus; sociala medier; femvertising; greenwashing;

    Abstract : The corporatisation of social justice (gender justice, LGBTQI+ rights, racial justice) and environmental justice ideals in the last decades has grown immensely in western countries, exemplified by rainbow-clad ATM’s during Pride month or Nike using images of NFL player Kaepernick’s anti-racism protest action of taking a knee during the USA national anthem in a marketing campaign. One of the industries that has been particularly inundated with symbols of social justice is the fashion industry. READ MORE

  6. 4. Community mobilization and peer education in a HIV-STI prevention program for university students

    Author : Gary Svenson; Malmö Institutionen för kliniska vetenskaper; []
    Keywords : MEDICIN OCH HÄLSOVETENSKAP; MEDICAL AND HEALTH SCIENCES; Social medicine; condoms; mobilization; peer education; community; university; young people; students; behaviour; determinants; prevention; STD; STI; HIV; AIDS; samhällsmedicin; Dermatology; venereology; Dermatologi; venereologi; Socialmedicin;

    Abstract : Slowing the incidence of HIV and STI among young people requires that they change their sexual behaviours. There is evidence that community-based interventions that target multiple levels of influence can be effective. READ MORE