Search for dissertations about: "media choice"

Showing result 1 - 5 of 115 swedish dissertations containing the words media choice.

  1. 1. Representing the Roma in Romanian Media : A Multimodal Critical Discourse Analysis

    Author : Petre Breazu; David Machin; Göran Eriksson; Tommaso Milani; Örebro universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Roma; Multimodal Critical Discourse analysis; racism; rightwing populism; Romanian media;

    Abstract : In this thesis, I addressed the representation of the Roma in Romanian newspapers, television news, and social media. I focused on Romania, a country with the largest Roma population in Europe, and where the Roma have historically experienced centuries of discrimination and social exclusion. READ MORE

  2. 2. Media Business Venturing : A Study on the Choice of Organizational Mode

    Author : Min Hang; Pasi Malinen; Jönköping University; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES;

    Abstract : In a dynamic environment characterized by constant technological advancement, new business opportunities appear in a variety of forms in the media industries. Adaptation to the changing environment and proactive transformation are crucial to media business success. READ MORE

  3. 3. Recontextualising ageing as a choice : A critical approach to representations of successful ageing

    Author : Lame Maatla Kenalemang-Palm; Göran Eriksson; Sofia Strid; Maria Edström; Örebro universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Cosmetic advertising; grey market; intersectionality; Multimodal Critical Discourse Analysis; neoliberalism; older women; postfeminism; successful ageing;

    Abstract : This thesis examines the intersection between representations of ageing femininities, empowerment, and oppression in marketing and advertising practices, within the context of successful ageing. In the current era of population ageing, debates on gender and ageing are becoming more pronounced. READ MORE

  4. 4. Negotiating school identities : a multimodal analysis of upper secondary school promotion on the web

    Author : Cia Gustrén; Pelle Snickars; Magnus Fredriksson; Umeå universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Upper secondary school; web pages; multimodal analysis; logics; strategic communication; visual culture; media and communication studies; medie- och kommunikationsvetenskap;

    Abstract : The research interests of this doctoral thesis are the mediated ways of presenting and promoting Swedish upper secondary schools on the web to attract students. The thesis studies the rationale of schools’ strategically designed attempts to reach out with their educational offers in a highly competitive school market. READ MORE

  5. 5. Confronting Value Strain : Press Coverage of Health Care Reform in Sweden and the United States

    Author : Susan Holmberg; W. Lance Bennett; Peter May; Steven Hanson; Seattle University of Washington; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; MEDICIN OCH HÄLSOVETENSKAP; MEDICAL AND HEALTH SCIENCES; SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Health care reform; Sweden; United States; media coverage; press coverage; value strain; Media and communication studies; Medie- och kommunikationsvetenskap; Health and medical services in society; Hälso- och sjukvård i samhället; Political science; Statsvetenskap;

    Abstract : This dissertation examines the journalistic discourse surrounding health care reform debates in Sweden and the US in the early 1990's. It found that in both countries, the challenging value (i.e. READ MORE