Search for dissertations about: "planning a business"
Showing result 1 - 5 of 213 swedish dissertations containing the words planning a business.
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1. Strategic planning and environmental judgements : the performance in SBU organized industrial groups
Abstract : Formal Strategic Planning, FSP, has become an instrument to find long-term directions under profitability constraints in industrial companies. This instrument is used to decentralize decisions and more effectively adapt to unstable environments. FSP must, however, to some extent be adjusted to unique situations of single organizational units. READ MORE
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2. Strategy as Sociomaterial Practices : Planning, Decision-Making, and Responsiveness in Corporate Lending
Abstract : In their everyday work, organizations, like individuals, find it familiar to consider information technologies and other material objects as nonnegotiable necessities. Management and organization researchers have recalled this evident fact by advancing knowledge of the mundane aspects of computer-mediated work. READ MORE
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3. Green Media : Exploring Green Media Selection and its Impact on Communication Effectiveness
Abstract : Does the choice of a medium, by which a company’s advertising message is carried, communicate something about that company’s commitment to act responsibly towards the green environment? Does the choice of a medium that consumers perceive as more harmful for the green environment impact ad and brand evaluations more negatively than a medium that they perceive as less harmful? If so, to what extent do companies have knowledge of such change in consumer media behavior and thereby take into account the green environmental aspect with media selection? Driven by such questions, and by way of an experiment, secondary data analysis, interviews and surveys this thesis explores green media selection and its impact on communication effectiveness from the consumer’s and marketing manager’s perspective. Building on theories of advertising planning and media selection the thesis contributes with four empirical studies to increase the understanding of green advertising media and how consumers’ eco-harmful media perceptions impact communication effectiveness. READ MORE
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4. Reducing and absorbing variations in a manufacturing context : A capacity management perspective
Abstract : Variations can have substantially negative effects on performance and it is therefore important to investigate how the variations can be reduced or absorbed in an appropriate way for competitiveness. Manufacturing companies are daily exposed to variations and operations managers need to take capacity management decisions with this in mind to secure the delivery capability. READ MORE
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5. Planning production and supply chain in energy intensive process industries
Abstract : To make a difference among the energy intensive process industries, this dissertation addresses production planning and supply chain planning problems related to industrial energy management issues. The energy issue is turning more and more important from different angles, involving price as well as environmental problems due to climate change leading to political pressure on all energy users. READ MORE