Search for dissertations about: "pricing strategy"
Showing result 1 - 5 of 32 swedish dissertations containing the words pricing strategy.
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1. Innovative pricing
Abstract : .... READ MORE
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2. Pricing capability development and its antecedents
Abstract : Previous studies have convincingly argued that firms’ ability to efficiently utilize their resources is linked to the effectiveness of their routines and resources for pricing. The ability to appropriate value and achieve a more efficient resource utilization relative to competitors through routines and resources for pricing has been named pricing capability. READ MORE
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3. Pricing Capability and Its Strategic Dimensions
Abstract : The notion of pricing as being of vital importance to firms is supported by a long line of publications that outline recommendations on how price should be managed in order to maximize long-term profits. This implies that pricing, or firm level pricing capability, should constitute an important area of research in the field of strategic management, a field which has as its prime objective to develop explanations of firm performance. READ MORE
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4. Pricing value and selling value : A view on individuals within organizations
Abstract : At the heart of long-term success lies firms’ ability to provide customers with products and services that enable customer value creation and firms’ ability to capture value in the form of profits. To this effect, managers and salespeople have an impact on a firm’s value creation and value capture ability through their pricing and selling behavior and decisions. READ MORE
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5. Sustainable and Safe Use of Non-conventional Waters -Reclaimed Water and Desalinated Water
Abstract : Fresh water scarcity, pollution and an uneven distribution have caused an increasingly serious global water crisis. One of the most widely adopted response strategies is the exploitation and use of non-conventional water sources. READ MORE