Search for dissertations about: "retailer"

Showing result 21 - 25 of 49 swedish dissertations containing the word retailer.

  2. 21. Who is the Active Consumer? : Insight into Contemporary Innovation and Marketing Practices

    Author : Oscar Persson Ridell; Jukka Hohenthal; Leon Caesarius; Enrico Baraldi; Uppsala universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Cocreation; Practice; Knowledge; Toolkits; Value; Value proposition; Business Studies; Företagsekonomi;

    Abstract : There are consumers who engage in innovation and who cocreate value together with other consumers, and with producers, in relation to products. This thesis has the purpose of exploring the nature of this ‘active consumer’ from a firm perspective, and thereby providing an answer to the thesis-level research question: ‘What are the implications of the active consumer on innovation and marketing practices?’ Four papers, drawing on research in the fields of consumer innovation and value cocreation, are presented that contain findings about the knowledge of the active consumer (Paper I), support (Paper II) and management (Paper III) of the active consumer, and challenges with the active consumer (Paper IV). READ MORE

  4. 22. Modeling pooling and perishable items in inventory systems

    Author : Patrik Tydesjö; Produktionsekonomi; []
    Keywords : TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; two level; perishable items; Inventory control; newsboy model; emergency supply; stochastic; lateral transshipments; upstream customer demand.;

    Abstract : This thesis is built on three papers considering different problems in inventory control. The first paper considers a two-location newsboy model with the possibility of making lateral transshipments when needed. Usually, when considering newsboy models it is assumed that all demand in a period occurs at once. READ MORE

  5. 23. The Role of Suppliers and Resellers : Cases of Timber Product Distribution Channels

    Author : Wei Guan; Jakob Rehme; Staffan Brege; Tomas Nord; Anders Roos; Linköpings universitet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Distribution channels; roles; role changes; downstream vertical integration; offerings; timber products;

    Abstract : This dissertation aims to explain the impacts of distribution channel developments on the roles of timber product distribution channel actors. The role of channel actors in this dissertation is defined as the structured behaviour pattern that combines activities and resources in distribution channels. READ MORE

  6. 24. Assumptions of retail price strategy and price tactic decisions

    Author : Madelen Lagin; Högskolan Dalarna; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Complex Systems – Microdata Analysis; Komplexa system - mikrodataanalys;

    Abstract : This licentiate thesis sets out to analyse how a retail price decision frame can be understood. It is argued that it is possible to view price determination within retailing by determining the level of rationality and using behavioural theories. READ MORE

  7. 25. Sustainability in Store

    Author : Matthias Lehner; Internationella miljöinstitutet; []
    Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; retail; retail brands; retail store; sensemaking; sustainable consumption;

    Abstract : Retailers across Western Europe are faced with the challenge to integrate the idea of sustainable consumption and production (SCP) into their operations. The difficulty hierin lies in the the lack of any clear understanding or agreement for what the term implies for retailers and how to implement it in retailers’ daily operations. READ MORE