Search for dissertations about: "thesis in marketing sustainability"

Showing result 1 - 5 of 18 swedish dissertations containing the words thesis in marketing sustainability.

2. 1. Incorporating sustainability in supplier relationship management : a study of Swedish manufacturing SMEs

   Author : Arash Kordestani; James P. Rakowski; Luleå tekniska universitet; []
   Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Marketing; Sustainability; Buyer-Supplier Relationship; Sustainable Purchasing; Sustainability Performance; Corporate Social Responsibility; Industriell Marknadsföring; Hållbara inköp; hållbarhetsprestanda; B2B; Industriell marknadsföring; Industrial Marketing;

   Abstract : "The future belongs to those who give the next generation reason for hope" (Pierre Teilhard de Chardin; 1881-1955). This hope may rely on sustainable development and sustainability of corporations. Corporations have found that one way to achieve sustainability is to establish it in cooperation with their suppliers. READ MORE

4. 2. Fashioning the Ecological Crisis : Sustainability and Feminism in Fashion Advertising and Communication in Contemporary Sweden

   Author : Mariko Takedomi Karlsson; Humanekologi; []
   Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; feminism; femvertising; fashion; advertising; marketing; sustainability; consumption; gender; greenwashing; social media; feminism; mode; reklam; marknadsföring; hållbarhet; konsumtion; genus; sociala medier; femvertising; greenwashing;

   Abstract : The corporatisation of social justice (gender justice, LGBTQI+ rights, racial justice) and environmental justice ideals in the last decades has grown immensely in western countries, exemplified by rainbow-clad ATM’s during Pride month or Nike using images of NFL player Kaepernick’s anti-racism protest action of taking a knee during the USA national anthem in a marketing campaign. One of the industries that has been particularly inundated with symbols of social justice is the fashion industry. READ MORE

5. 3. Caring for Corporate Sustainability

   Author : Maria Eidenskog; Jenny Palm; Lotta Björklund Larsen; Linköpings universitet; []
   Keywords : NATURVETENSKAP; NATURAL SCIENCES; SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Actor network theory; care practice; corporate sustainability; CSR; environmental labels; ISO 26000; matters of care; thinking with care; SME; Att tänka med omsorg; aktör-nätverksteori; CSR; företagens samhällsansvar; hållbarhet; ISO 26000; miljömärkning; omsorgspraktiker; små och medelstora företag;

   Abstract : Corporate sustainability comes in a variety of shapes and the boundaries defining what can be called sustainability are disputed. This thesis explores the making of sustainability at a medium-sized company in Sweden, in this study called HygieneTech, that actively works with sustainability. READ MORE

6. 4. Making the Most of It? : Understanding the social and productive dynamics of small farmers in semi-arid Iringa, Tanzania

   Author : Peter Gregersen; Sociologi; []
   Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Social changes; Malthus; Boserup; Tanzania; semi-arid Africa; Iringa; conservation; sustainability; soil fertility; degradation; population; Matthew principle; social differentiation; farmerisation; de-peasantisation; livelihood diversification; rural change; agrarian change; agricultural change; small farmers; dynamics; theory of social work; Sociala förändringar; teorier om socialt arbete; Malthus; Boserup; Tanzania;

   Abstract : While much of semi-arid Africa is still sparsely populated with unused land, there are everywhere pockets of high and increasing population density in attractive locations. Small-scale farmers can respond to beginning land-scarcity in a number of ways. READ MORE

7. 5. Sustainable purchasing in the retail industry : a model of environmentally responsible purchasing

   Author : Kaveh Peighambari; James P. Rakowski; Luleå tekniska universitet; []
   Keywords : SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Industriell marknadsföring; Industrial Marketing;

   Abstract : Given the important role that businesses play in addressing the issue of environmental sustainability, a perspective on organizations’ responsiveness toward environmental sustainability suggests that one of the most challenging decisions to be made within an organization is to engage in environmental purchasing. Because preserving the environment and maintaining economic growth have become the goal for many organizations, decisions about sustainable organizational purchasing are growing in importance. READ MORE