Search for dissertations about: "thesis on customer satisfaction"
Showing result 1 - 5 of 81 swedish dissertations containing the words thesis on customer satisfaction.
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1. Creating customer value in commercial experiences
Abstract : There is a type of business offering gaining much attention, both in the media and in financial figures, which provides the customer with something extra, something to be remembered. This offering is a commercial experience. READ MORE
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2. The Leader of the Pack : A Service Perspective on Packaging and Customer Satisfaction
Abstract : Almost everything we as consumers buy in a store has a package. Packages have many functions – some, if not all, present marketers with the opportunity to gain competitive advantages. READ MORE
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3. Real Estate Development : A Customer Perspective
Abstract : This doctoral thesis ‘Real Estate Development: a Customer Perspective’, mainly concerns questions that are related to why consumers make a choice and what they are looking for. The first part of this thesis is the result of the research project ‘Models for the Construction Sector’ (MoPo) and the second part is the result of a collaborative project between KTH Royal Institute of Technology, the Construction Sector Innovation Centre (BIC), five private companies[1] and four municipalities in Stockholm County. READ MORE
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4. From Customer Satisfaction to Citizen Interaction : a cooperation model for community development based on Total Quality Management
Abstract : Current problems with unemployment and the consequences of cut-down in the public sector need appropriate solutions, where private citizens perhaps take on more active roles than today, individually or in groups. The aim with this doctoral thesis is to contribute to one such solution, which is a cooperation model for societal development in local communities, based on Total Quality Management (TQM) and on the participation of many residents. READ MORE
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5. A mobile bank application loyalty model : The young bank customer perspective
Abstract : This thesis investigates young bank customer (YBC) perceptions of loyalty in the context of mobile bank applications (MBAs), including loyalty antecedents and the consequences of loyalty. A first study investigates the relationships between cognitive, affective, and conative antecedents, on one hand, and loyalty, on the other. READ MORE